Description: Apply quickly via email: Requirements and qualifications: * Practical experience in copywriting for marketing and sales. * Ability to write persuasive copy for various channels (ads, landing pages, emails, websites). * Experience creating offers, value propositions, headlines, and CTAs. * Proficiency in Portuguese, with clear, coherent, and error-free writing. * Knowledge of psychological triggers, storytelling, and the customer journey. * Ability to analyze existing copy and propose strategic improvements. * Familiarity with performance metrics such as CTR, CPL, CPC, and conversion rate. * Organizational skills to manage multiple tasks and deadlines. * Bachelor’s degree in progress or completed in Communication, Marketing, Journalism, or related fields (not mandatory). Desirable: * Experience in strategic copywriting and sales funnel analysis. * Hands-on experience with A/B testing of headlines, CTAs, and copy structures. * Knowledge of digital marketing, product launches, or performance campaigns. * Certifications or courses in Copywriting, Persuasion, Neuromarketing, or Storytelling. * Experience developing copy manuals, frameworks, or playbooks. * Basic knowledge of paid traffic and digital media. * Intermediate or advanced English for benchmarking and reference studies. Responsibilities and duties: * Copy aligned with brand strategy and identity. * Well-structured, clear, and conversion-oriented offers. * Continuous improvement of click-through rates, engagement, and conversion rates. * Organized and documented copy assets (manuals, standards, frameworks). * Clear diagnostics of communication bottlenecks in campaigns and funnels. * Efficient integration among copy, design, and marketing strategy. * Conducted tests and applied learnings to enhance performance. Work schedule: The Copywriter will work standard business hours, Monday through Friday, for 8 hours per day. The routine includes writing and reviewing copy, analyzing campaigns, structuring offers, participating in strategic alignment meetings, and collaborating directly with marketing, traffic, and design teams. Work is deadline-driven, goal-oriented (performance metrics), and focused on continuous conversion improvement. Knowledge: Education: Bachelor’s degree — Social Communication, Journalism, Marketing, Advertising and Public Relations — in progress Behavioral skills: Communication, Writing, Relationship building 2512190202551926789