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Digital Media Analyst - Propeg BA

Indeed

Company

Job typeFull-time
Workplace typeOnsite
Experience levelNo experience limit
Education levelNo degree limit

Description

Job Summary: We are seeking a Digital Media Analyst to operationalize and monitor campaigns, with a focus on strategy, organization, and excellence. Key Highlights: 1. Integrated operation aligned with strategy, data, planning, and performance. 2. Collaborative, dynamic, and results-oriented culture. 3. Direct contact with various departments, media outlets, and clients. We are looking for a Digital Media Analyst to join our team and support the operationalization and monitoring of campaigns across multiple channels, with strategic focus, organizational rigor, and executional excellence. We are an agency that believes in the power of creativity combined with media intelligence. We operate integrally, connecting strategy, data, planning, and performance to deliver consistent results to our clients. Our culture is collaborative, dynamic, and results-oriented. We value organized, analytical, proactive individuals who enjoy working in teams. Here, you will have direct contact with various departments, media outlets, and clients, actively participating in the development and execution of media strategies. **Responsibilities and Duties** Support research into optimal media options for campaign placements. Conduct audience, behavior, habit, and market trend analyses using specialized software. Compile data and prepare reports and presentations for management and the executive board. Support the development of media scheduling grids. Prepare strategic presentations to defend media plans. Register plans in the system (AD Solution). Generate and submit Insertion Orders (IOs) and Production Authorizations (PAs). Send materials to media outlets and confirm receipt. Support negotiations with media outlets to optimize costs and outcomes. Update plan information and values in the system. Monitor campaign placements. **Requirements and Qualifications** Bachelor’s degree completed in Advertising and Public Relations, Communications, Marketing, or related fields. Minimum 1 year of experience in similar roles (media assistant or analyst). Experience in operationalizing online campaigns. Experience interacting with media outlets and issuing IOs. Knowledge of campaign placement monitoring and billing control. **Additional Information** Employment type: CLT Benefits: SulAmérica Health Insurance SulAmérica Dental Insurance Birthday Day Off Wellhub Educational Support Plan Meal Voucher Transportation Voucher Propeg is an independent Brazilian agency, one of the largest and most awarded in the country. Founded in 1965, it operates six strategically located business units in São Paulo, Rio de Janeiro, the Federal District, Goiás, Pernambuco, and Bahia, serving national and regional clients. Its presence across different regions broadens its knowledge, perspective, and expertise across diverse Brazilian audiences and markets—becoming a major differentiator for the agency. In 2020, Propeg became a partner of WPI, a global network of independent agencies comprising 95 agencies across 50 countries. As such, Propeg now serves as the national arm of this network, expanding its access to global trends, tools, and international connections—solidifying its operations at local, national, and global levels. One thing remains constant—it is both essence and catalyst for change: creativity. And here, we are not speaking merely of advertising. We refer to the human capacity to generate new insights, solutions, and businesses. It is the human talent to transform knowledge and intuition into projects. It is the human talent to innovate, envision new paths, new perspectives, new angles—and reinvent oneself. Only creativity can de-commoditize branding, tell new stories, boost competitiveness, and revolutionize brands. And creativity transforms into ideas. Ideas are relevant insights, disruptive strategies—in any form, platform, or channel. Ideas are content, technology, business, a new product—ideas are everything. We sell ideas because we believe creativity is the soul and driving force of a world that wakes up old and sleeps new. We are creators of this new era. **We sell ideas.**

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Posted by

João Silva

Indeed · HR

Location

João Silva

Indeed · HR

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