Job Summary: We are seeking a hands-on Digital Analytics Analyst with technical expertise in tags and strategic vision to generate business insights, responsible for implementing, analyzing, and validating digital data. Key Highlights: 1. Implement and validate tags for measuring results. 2. Create dashboards and develop reports focused on business insights. 3. Collaborate with cross-functional teams and share knowledge. **Challenge:** We are looking for a hands-on Digital Analytics Analyst with technical expertise in tag implementation and strategic vision to generate relevant business insights. You will be responsible for implementing, analyzing, and validating digital data across various platforms, ensuring consistency and quality of information supporting strategic marketing and performance decisions. You will work closely with clients and internal teams, translating business requirements into technical implementations and actionable analyses. **Key Responsibilities:** * Translate business requirements into technical implementations (custom events, custom parameters, media pixels). * Perform tag implementation/validation for measuring results. * Create dashboards in Looker and collaborate on developing more complex dashboards in Power BI. * Develop reports and analyses focused on business insights. * Ensure best practices for documenting implemented code. * Collaborate with consultants, engineers, and data scientists to integrate technical solutions and maximize outcomes. **Requirements:** * Data manipulation and integration skills; * Experience building dashboards in Power BI and/or Looker. * Ability to configure Tag Management systems (Google Tag Manager, Adobe Launch); * Knowledge of digital platforms such as Google Analytics/GA4 and related tools; * Strong verbal and written communication skills, with confidence interacting with clients. **Preferred Qualifications:** * Ability to write queries and create procedures for data extraction and analysis. * Experience in martech and digital performance projects. **What We Expect From You:** * A hands-on attitude to contribute to building solutions for our clients; * Active participation in a cross-functional team (squad/tribe); * Knowledge sharing with colleagues; * Comfort working in a multitasking, demanding, and agile environment serving clients across multiple industries. * Understanding of the digital marketing ecosystem, digital advertising, analytics, and/or business intelligence;