We are passionate about innovation and invest in technologies and solutions that drive our results forward. To achieve this, we seek engaged professionals committed to making Martins better every day—and who are willing to proactively contribute to the digital transformation of Brazil’s leading wholesale distributor!! If you possess business acumen, stay up-to-date with industry trends, love Digital Marketing, and want to join the team that doesn’t just sell—but helps sell—apply now! #JoinMartinsTeam **Responsibilities and Duties** Ensure the company’s digital catalog is complete, standardized, optimized, and performance-oriented (SEO and IAO). Responsible for coordinating product registration routines, information standardization, data quality, and SEO/IAO optimization—with a focus on improving discoverability, conversion, and user experience across digital channels. Manage the digital product catalog, ensuring timely updates, consistency, and integrity of information (titles, descriptions, attributes, images, and category links); Define and supervise product registration and review processes, ensuring compliance with corporate standards and business rules; Plan and implement SEO and IAO strategies for products, categories, and institutional content to maximize organic traffic and visibility; Integrate SEO strategy with catalog management, guiding registration teams on best practices for optimized titles, descriptions, and attributes; Conduct and monitor technical and content audits to identify opportunities for improving rankings, indexing, and overall performance; Track key performance indicators (KPIs)—organic traffic, CTR, catalog quality score, product registration time, and product-level conversion rate. Collaborate closely with IT, e-commerce, and marketing teams to ensure seamless integration across systems (ERP, PIM, e-commerce platforms, marketplaces, CRM). Support digital transformation initiatives related to catalog management, SEO, and product data governance. **Performance Indicators (KPIs)** * Percentage of products with complete and standardized SEO * Average product registration/update time * Indexing and organic ranking rate * Organic traffic growth by category * Data quality and consistency (attributes, images, titles) * Conversion and revenue generated from organic traffic **Desired Competencies:** * Technical and content SEO (Google Search Console, SEMrush, etc.) * Catalog and registration system management (ERP, e-commerce platforms) * Knowledge of taxonomy, category structure, and attributes * Data analysis and reporting (Google Analytics / Looker Studio / Power BI) * Basic HTML, UX knowledge, and indexing best practices * System integration processes and product data governance * Analytical mindset and results orientation * Organizational skills and attention to detail * Leadership and influence capabilities * Clear communication with both technical and business stakeholders * Process-oriented mindset with commitment to continuous improvement * Curiosity and ongoing learning about SEO, IAO, and e-commerce trends **Requirements and Qualifications** Bachelor’s degree in Marketing, Communications, Business Administration, Information Systems, or related fields Preferred specialization in Digital Marketing, E-commerce, or Digital Product Management Availability for hybrid work model. **Additional Information** Fixed salary Health insurance plan (optional, upon enrollment) Dental insurance plan (optional, upon enrollment) Vida Link pharmacy benefits Wellhub membership and on-site gym for employees Private pension plan Transportation allowance Company-provided equipment Online learning platform to support your career development At Martins, **we are passionate about what we do**. For 70 years, our mission has been to serve as the primary integrator of the demand chain—driving us toward the challenging yet noble **commitment to supply Brazil’s small and medium-sized retailers**. Our trucks travel approximately 28 million kilometers annually, delivering some of Brazil’s most renowned brands to every corner of the country. One of our core reasons for existence is our customer—and that’s why we seek professionals who strive daily to make Martins better! If this resonates with you, this is where you belong! **Why We Love Being Martins People** ------------------------------------ * We work with purpose, passion, and pride; * We aim to place the right people in the right roles—with growth opportunities and clear career paths; * We invest continuously in our people’s development; * We care for our people by providing appropriate conditions to perform their roles and supporting their quality of life; * We are driven by sustainable results for all—enabling us to invest further in our people and foster collective happiness.