Description
Job Summary:
Creative direction professional for product and packaging design, marketing campaign creation, digital content development, and creative team management.
Key Highlights:
1. Act as guardian of the brand's visual identity and typography
2. Develop impactful key visuals and creative concepts
3. Creative leadership and management of the design team
**Job Description:**
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\-Creative Direction and Visual Identity Ensure consistency of the brand's visual identity across all materials Apply and evolve the brand guidelines Ensure aesthetic coherence across product lines Standardize visual communication for international markets Act as guardian of typography, color palette, photographic style, and visual language Supervise strategic projects from a creative perspective \-Product and Packaging Design Develop visual identity for new launches in partnership with Marketing and Branding Create and validate packaging graphic design Define visual hierarchy of benefits Structure visual architecture of the portfolio \-Marketing Campaign Creation Coordinate creation of communication assets and promotional materials Develop key visuals and creative concepts Ensure consistent adaptations across different channels Support materials for distributors, influencers, and press \-Digital Content and Social Media Supervise aesthetic direction of digital channels Adapt campaigns for social media Ensure content suitability across multiple platforms (Instagram, TikTok, YouTube, LinkedIn, website) \-Creative Team Management Coordinate internal designers and external partners Plan, prioritize, and distribute tasks Monitor deadlines and delivery quality Conduct creative direction and review Develop and train the team Global Marketing Support Collaborate integrally with Marketing, Branding, Digital, Communications, and Audiovisual teams
**Mandatory Requirements:**
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Behavioral Competencies:
Refined aesthetic vision
People management
Creative leadership
Organization, prioritization, and project management
Multifunctional collaboration
Strategic thinking: how design contributes to brand positioning and business potential
Technical Competencies
Brand design: translating strategy into visual systems
Packaging design: labeling, material types and printing, production feasibility
Art direction: creating impactful visual concepts
Digital design: mastery of content for social media and digital media
Tools: Adobe Illustrator and Photoshop, Canva, Blender (3D), InDesign, After Effects, Figma, and other prototyping tools and image/video editing software.
Education: Graphic Design, Communication Design, Advertising and Public Relations, Digital Design, or related fields.
**Employment Type:**
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CLT
**PwD (Persons with Disabilities):**
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YES
**Benefits:**
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* Health insurance;
* Dental insurance;
* Life insurance;
* Meal allowance.
**Work Location:**
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Vitória\-ES