Marketing Coordinator

Description

Job Summary: The Marketing Coordinator will manage Mobilli's marketing operations, leading teams, ensuring consistent lead generation, and strengthening the brand across digital channels and physical stores. Key Highlights: 1. Will comprehensively manage the company's marketing operations. 2. Will lead internal teams and third-party partners. 3. Will act strategically and practically. ### **About the Role** The **Marketing Coordinator** at Mobilli will be responsible for fully managing the company's marketing operations, acting both strategically and practically (“hands-on”). This professional will lead internal teams and third-party partners, ensuring consistent generation of qualified leads, brand strengthening, and fostering an active commercial environment—both across digital channels and in physical stores. ### **Responsibilities** * Manage the internal marketing team and third-party vendors, ensuring alignment and delivery quality. * Develop, motivate, and monitor individual and collective team performance. * Monitor, analyze, and report on marketing KPIs—including lead volume, cost per lead (CPL), conversion rate, ROI, and channel performance. * Evaluate and adjust or replace vendors and resources as needed. * Plan and execute commercial campaigns and internal initiatives to keep the physical store active and highly sales-driven. * Plan and execute internal marketing activities to strengthen internal communication and team engagement. * Monitor lead generation and allocate investments toward top-performing campaigns and channels. * Manage paid traffic jointly with vendors, ensuring continuous campaign and investment optimization. * Propose and participate in events, external initiatives, and brand activations. * Strengthen Mobilli’s brand presence in the digital space and in offline activities. * Collaborate closely with the sales team to ensure marketing-sales alignment. ### **Requirements** * Bachelor’s degree in Marketing, Advertising, Communications, Business Administration, or related fields. * Prior experience in marketing coordination or management. * Analytical mindset with ability to interpret data and metrics. * Experience managing vendors and partners. * Strong communication skills, organizational abilities, and results orientation. * Hands-on approach, with willingness to engage directly in day-to-day operations. ### **You’ll Stand Out If You Have** * Experience in performance marketing and paid traffic. * Background in branding and brand equity development. * Experience in retail, high-frequency businesses, or fast-growing companies. * Strong integration with commercial teams and experience achieving aggressive targets. * Experience working in environments with multiple vendors and high-volume demand.