DESIGNER

Description

Job Summary: A visual design professional responsible for creating and developing visual communication projects, graphic arts, and advertising materials for digital and print media. Key Highlights: 1. Creation of graphic assets for promotional campaigns and social media 2. Development of key visuals (KVs) and adaptation of content into various formats 3. Editing of short videos for campaigns and advertisements Plans and develops visual communication projects and graphic art creations for print and digital media. Designs advertising materials, visual identities, logos, layouts, banners, social media posts, promotional materials, and diverse visual content using editing and design software. Engages in conceptual development, image processing, typesetting, and adapting materials to meet client or company requirements. May work on marketing, advertising, branding, and visual communication campaigns. **Responsibilities** * Create graphic assets for promotional campaigns (online and offline); * Develop key visuals (KVs) and derivatives for commercial initiatives; * Produce materials for social media, paid media, and e\-commerce; * Create in-store support materials (point-of-sale displays, flyers, internal communications); * Edit concise and objective short videos for campaigns, social media, and advertisements; * Adapt content across different formats (static, carousel, GIF, and simple video); * Collaborate closely with the commercial and performance teams; * Organize and maintain visual standards and brand identity. **Requirements** * Proficiency in creative tools (Adobe Photoshop, Illustrator and/or similar); * Knowledge of video editing (Premiere, CapCut, After Effects or equivalents); * Ability to translate commercial briefs into clear and effective deliverables; * Agility in handling high-volume output (retail environment); * Understanding of performance-oriented design (CTR, conversion, rapid readability); * Organization and attention to detail.