Job Summary: We are looking for a creative and proactive professional to manage our communication channels, planning, executing, and analyzing content to strengthen erural's digital presence. Key Highlights: 1. Build erural's digital presence 2. Create static and video content for social media 3. Analyze metrics and optimize content strategy **About erural** ------------------ We are Brazil's largest bovine genetics marketplace. But that’s not all. erural is a startup born with the dream of making life so simple for livestock producers that they can truly enjoy it. In 2025, we grew by over 3x. And our goal for 2026? To grow another 3x (or more!). We are building a company with great people—passionate about what they do and believing in digital livestock farming as a driver of transformation. If you also think big, this is your place. With over BRL 250 million transacted through digital events and 130,000 registered users, we continue growing with innovation, joy, and deep customer obsession. Now, we want to further strengthen our brand in digital livestock farming—and that’s where you come in. **About the Role** ------------------ We are seeking a dynamic, creative, and hands-on individual to lead our communication channels. This role is responsible for planning, creating, executing, and analyzing social media content—ensuring brand consistency, relevance, and performance. You will be a key player in building erural’s digital presence—someone who doesn’t just execute, but thinks strategically, proposes ideas, and closely monitors results. **Work Format: Hybrid in Salvador, BA or Ribeirão Preto, SP.** **Responsibilities** --------------------- ### **Content and Channel Management** * Plan and execute the social media editorial calendar * Manage brand channels (Instagram, LinkedIn, and others) * Ensure consistency in language, aesthetics, and positioning ### **Creation and Production** * Create static and video content (posts, reels, stories) * Record content confidently (institutional, behind-the-scenes, trends) * Edit short videos efficiently (CapCut or similar tools) * Design visual assets using tools such as Canva or Figma ### **Execution and Operations** * Publish content and monitor channel routines * Engage with trends and content opportunities * Support marketing campaigns and initiatives with creative adaptations ### **Analysis and Performance** * Track content metrics and performance * Generate data-driven insights and optimizations * Support the evolution of organic content strategy **Essential Competencies** --------------------------- ### **Technical** * Experience managing social media * Basic video editing skills (CapCut or similar) * Foundational design knowledge (Canva, Figma or similar) * Ability to plan and organize content * Social media metrics reading and analysis ### **Behavioral** * Communicative and dynamic profile (including for recordings) * Proactivity * Agility and execution capability * Proactivity * Organization and consistency **Nice-to-Have** ---------------- * Experience building brands * Hands-on experience with organic content and social media growth * Knowledge of branding and storytelling * Experience in the agribusiness sector or startups * Familiarity with motion design **Success Metrics** -------------------------- * Growth and engagement of organic channels * Consistency and frequency of publishing * Increased brand relevance and perception * Production of content aligned with strategy * Intelligent use of AI tools to accelerate production * Continuous generation of insights and optimization of content strategy
João Silva
Indeed · HR
João Silva
Indeed · HR
