Job Summary: Digital marketing professional responsible for paid campaigns, landing page optimization, lead-oriented content management, and data analysis. Key Highlights: 1. Planning and execution of paid media campaigns 2. Creation and optimization of landing pages and marketing automation 3. Data analysis and integration of marketing with CRM **Description and Responsibilities:** **Working Hours:** **Experience Level:** Not Specified **Employment Type:** Full-time – CLT* Plan and execute paid media campaigns (Meta, Google Ads, and LinkedIn) * Create and optimize landing pages and forms * Plan content for lead generation * Design automation and nurturing workflows * Analyze data and performance metrics * Classify leads as MQLs or leads requiring nurturing * Integrate marketing with CRM * Adjust campaigns based on sales data * Plan content for social media **Requirements:** * Bachelor's degree or specialization in Marketing, Advertising and Public Relations, Public Relations, or Journalism; * Knowledge of Paid Traffic; * Knowledge of marketing funnel, ICP, buyer personas, customer journey, inbound + outbound strategies, and concepts of CAC, LTV, ROAS, and ROI; IMPORTANT CERTIFICATIONS: Google Ads, Google Analytics, and Meta **Benefits:** Health insurance, Dental insurance, Fuel allowance, Gympass, Private pension, Life insurance, Meal voucher, Food voucher, Transportation voucher
João Silva
Indeed · HR
João Silva
Indeed · HR
