Web Copywriter

Description

Job Summary: A content professional with experience in writing for various digital platforms—including social media, blogs, and marketing campaigns—with a focus on B2B and B2C. Key Highlights: 1. Content creation and curation for multiple digital channels. 2. Working in an environment that values creativity and productivity. 3. A culture of simplicity and collaboration to foster a healthy workplace. **Address** Rua Vinte e Quatro de Maio, 77 , República \- São Paulo, SP **Job Responsibilities** * Creating content for social media, blogs, websites, landing pages, email marketing, campaign key visuals (KVs), and more; * Researching and curating content aligned with client profiles; * Developing briefs and copy for posts, ads, email marketing, campaigns, and more; * Designing content calendars for campaigns; * Writing, reviewing, and editing texts for different channels; **Requirements** * Proficiency in writing and copywriting techniques; * Mastery of the Portuguese language; * Knowledge of Inbound Marketing / Content Marketing; * Knowledge of SEO and content optimization; * Familiarity with project management platforms (e.g., Asana, Flowup, etc.); * Ability to adapt tone and language for B2B and B2C audiences; * Minimum 3 years of experience in advertising copywriting; * Technical or higher education in Journalism, Social Communication, Advertising and Public Relations, Digital Marketing, or related fields; * Residency in São Paulo city or Greater São Paulo, with availability for on-site work; **ADDITIONAL ASSETS** * Basic knowledge of copywriting; * Basic knowledge of UX writing; * Experience with RD Station; **Benefits** * Transportation allowance; **Additional Notes and/or Benefits** * On-site lunch; **Organization's Mission** To be recognized as a national benchmark within our industry, leveraging our know-how as a catalyst to transform the business realities of our clients—always maintaining strong commercial relationships with the market and unwavering ethical, professional commitment to our clients. **About the Organization** Newbasca Agency is a HUB for marketing, trade marketing, and sales solutions. For over 18 years, we have delivered our tools to more than 150 clients across Brazil—including wholesalers, distributors, manufacturers, and marketplaces. **ACTIVITIES** Our expertise in the indirect channel enables us to deliver marketing and trade marketing solutions to our clients—from Strategic Retail Planning (PDV or PDR) to execution tools such as: Product Catalogs, Sales Campaigns, Brand Books, Advertisements, Merchandising Materials, and more. Additionally, we continuously invest in digital tools: our image bank contains over 100\.000 products; we analyze your database to generate perfect product descriptions; we create and manage social media content; develop websites and product quotation portals; and provide comprehensive e-commerce / virtual store solutions. **Why Work With Us?** Newbasca is different from traditional advertising agencies in the market. We offer physical infrastructure and a work environment conducive to creativity and team productivity—just like any agency or startup. At the same time, our culture emphasizes simplicity and collaboration, ensuring a healthy and far less toxic workplace for everyone. We highly value our team’s dedication and hard work. Most of our department heads began as interns in their respective areas and have grown professionally within the company over many years. Combined with our commitment to clients, this has been the DNA that has brought Newbasca this far over 18 years in the market.