Job Summary: We are seeking a Marketing Cloud professional with a hunter profile, focused on active prospecting and strong consultative capabilities to manage multichannel campaigns and optimize customer journeys. Key Highlights: 1. Real opportunity for growth and professional development. 2. Dynamic and collaborative environment with flexibility and autonomy. 3. Working with advanced Salesforce technologies and AI. **About MakeITSimple** At Make It Simple, we believe technology should simplify processes, amplify results, and transform how companies engage with their customers. We deliver solutions that connect strategy, operations, and customer experience—always focused on generating real value. We are looking for a **Marketing Cloud** professional with a hunter profile, focused on active prospecting and strong consultative skills to lead opportunities from inception to closure. **Key Responsibilities** * **Multichannel Campaign Management** + Create, configure, and execute automated marketing campaigns via email, SMS, push notifications, social media, and other digital channels. + Segment audiences based on behavioral, demographic, or transactional data. * **Customer Journey Automation** + Design and implement customer journeys using **Journey Builder**, defining **triggers** based on user actions (e.g., cart abandonment, newsletter subscription). + Ensure a personalized and efficient experience across all stages of the funnel. * **Data and Segmentation Management** + Work with **Data Extensions and Audience Builder** to organize and segment contact data. + Ensure **data quality and compliance**. * **Analysis and Optimization** + Monitor performance metrics (**open rate, conversion rate, ROI**) using tools such as **Email Studio and Analytics Builder**. * Conduct **A/B testing** to optimize **content, send timing, and segmentation**. * Generate **customized reports** for stakeholders. * **Integration with Other Systems** + Connect **Marketing Cloud** to other **Salesforce platforms (Sales Cloud, Service Cloud)** or external systems via **APIs**. + Configure **data synchronization** and cross-system automations (e.g., **synchronizing leads from Marketing Cloud to the CRM**). * **Collaboration with Multidisciplinary Teams** + Collaborate with **marketing, sales, and IT teams** to align strategies and ensure technical campaign execution. + Train internal users on **Marketing Cloud** functionalities. * **Continuous Learning** + Stay updated on platform releases (new features, such as **Einstein AI for predictions**) and pursue certifications (e.g., **SFMC Email Specialist, SFMC Consultant**). + Participate in **communities** (Trailblazer Community) and Salesforce ecosystem events. * **Problem Resolution** * Identify and resolve campaign issues (e.g., **email delivery failures, rendering problems**). * Optimize **Marketing Cloud** infrastructure for improved performance. **Key Qualifications and Skills:** * **Technical Languages:** Proficiency in **AMPscript** (for dynamic personalization), **SQL** (for data manipulation in Data Extensions), and **SSJS** (Server\-Side JavaScript). * **SFMC Tools:** Deep hands-on experience with Journey Builder, Email Studio, Automation Studio, and Contact Builder (data modeling). * **Integrations:** Integration of Marketing Cloud with Sales/Service Cloud (Marketing Cloud Connect) and external systems via APIs. * **Automation:** Creation of complex SQL queries and automations for segmentation and delivery. **What We Offer** * Competitive base salary \+ variable compensation. * Professional development plan. * Dynamic and collaborative environment. * Real opportunity for growth. * Flexibility and autonomy.
João Silva
Indeed · HR
João Silva
Indeed · HR
