Digital Performance Analyst

Description

Job Summary: Analyze digital performance across Samsung's Latin American subsidiaries, generating actionable insights to optimize results and advance personalization strategies. Key Highlights: 1. Analyze digital performance to optimize results 2. Generate insights for personalization and conversion strategies 3. Consolidate insights and structure executive reports **Who We Are?** Born in South Korea, Cheil was the world’s first agency created to conceive and sell innovation—and it hasn’t changed over time. On the contrary: we’ve evolved alongside technology in people’s daily lives. We always look toward the future. That’s what we offer the market—because we don’t just create ideas; we create ideas that leverage technology to move consumers, clients, and the world. We aim to introduce the new and convince consumers to embrace change for optimal outcomes in Advertising, Digital, Data Insights, Retail, Technology, and Live Marketing. **More than selling innovation—we’re experts at innovating how we sell.** **What Is the Role’s Mission?** Analyze digital performance across Samsung’s Latin American subsidiaries, generating actionable insights to optimize results and advance personalization strategies—ensuring consistency, scalability, and impact on conversion initiatives. **Key Responsibilities:** * Analyze digital performance across LATAM subsidiaries, identifying opportunities, patterns, and performance deviations; * Evaluate the impact of personalization and optimization initiatives, translating results into practical recommendations—including adjustments and replication of successful strategies across markets; * Consolidate insights and structure weekly executive reports for stakeholders; * Support the evolution of personalization and digital experience strategies in collaboration with internal teams and subsidiaries. **Requirements:** * Experience with web analytics tools: Adobe Analytics, Google Analytics, and/or similar; * Familiarity with personalization and testing tools: Adobe Target, Insider, Google Optimize, or similar; * Ability to analyze data and interpret performance metrics (CVR, CTR, funnel, etc). **Benefits of Being a Cheiler:** * Health and Dental Insurance. * MetLife Life Insurance. * Meal or Food Allowance (VR or VA) via Pluxee. * Wellhub. * Maternity/Paternity Kit. * In-house Psychologist. * Discounts on universities, language schools, and partnership with Sesc. * Performance Evaluation. * Birthday Day Off. * Discounts on Samsung Products.