Senior Content Marketing Analyst

Description

Job Summary: We are seeking a Content Analyst passionate about written communication and digital marketing to create original content, optimize SEO, and analyze results. Key Highlights: 1. Creative text writing for various digital channels 2. Content optimization using SEO techniques and keyword research 3. Analysis of performance and engagement metrics We seek a Content Analyst passionate about written communication and digital marketing. You will be responsible for writing content across multiple platforms (website, blog, social media, press releases, etc.) and ensuring best SEO practices are applied in content production. Responsibilities: \- Write original and creative content for various channels (social media, blog, website), press releases, product descriptions, newsletters, and other official communications from FuturaIM; \- SEO Optimization: Conduct keyword research, apply SEO techniques, and structure content optimally for search engines; \- Review and Standardization: Review produced materials to ensure linguistic consistency, spelling accuracy, and alignment with the brand's tone of voice; \- Results Analysis: Monitor performance metrics (e.g., engagement, search engine rankings). Requirements Education: Bachelor’s degree in Journalism, Advertising and Public Relations, Marketing, Languages, or related fields; Experience in content writing and SEO techniques; Keyword research and analytics tools (Google Analytics, Google Search Console, SEMrush, etc.); Excellent writing and communication skills. Benefits Transportation allowance; Meal allowance (R$120.00\); Health, dental, and pharmaceutical insurance (optional); Totalpass; SESC membership.