Social Media Analyst

Description

Job Summary: Social Media Analyst responsible for creating content, planning, managing, analyzing, and monitoring online presence to ensure the success and growth of digital channel strategies. Key Highlights: 1. Social media content creation and management 2. Analysis of metrics and results for growth strategies 3. Engagement and relationship building with influencers and online communities **Job Mission:** Drafts social media copy, disseminates content across relevant communities and blogs, interacts with participants across various touchpoints, maintains contact with key social media influencers (community leaders and bloggers), monitors social media presence (quantitatively and qualitatively), identifies growth in online visibility, generates campaign performance reports, and ensures seamless information flow among agency, client, and social media platforms. A social media analyst is responsible for: * Producing content; * Planning; * Managing; * Analyzing; * And monitoring a company's, brand's, or organization's social media channels. This professional is accountable for the success and implementation of growth strategies across the social media channels they manage. Every piece of content produced and posted on a social media platform must be backed by careful planning, clear objectives, and thorough analysis — a skilled social media analyst does not post merely for the sake of posting! **Essential Requirements:** A competent social media analyst must maintain impeccable personal social media profiles and possess deep understanding of each platform’s purpose and optimal usage; * Excellent communication skills, creativity, and an analytical mindset focused on data and metric-driven results analysis; * Consistently tracking trending topics and actively consuming diverse forms of content; * Familiarity with major social media tools, with proficiency in the most important ones; * Residency in Santo Antônio da Platina. **Preferred Qualifications:** Bachelor’s degree (e.g., Communications, Advertising, Marketing) or relevant work experience in the field. **Working Hours: Business Hours.**