Description
The **Esportes Gaming Brasil Group**, which brings together brands such as **Esportes da Sorte, Onabet, and Lottu**, is expanding rapidly!
We are looking for a **Junior Tracking Analyst** to strengthen our **Performance team**, contributing to the development of **high-performance teams** in a **dynamic, innovative, and results-driven environment**.
If you are **driven by challenges**, passionate about the **entertainment industry**, and eager to join a **market experiencing continuous growth**, this opportunity is for you!
**Responsibilities and duties**
* Implement and maintain client\-side and server\-side tracking structures, configuring events, dataLayers, and integrations with media and analytics platforms.
* Develop and customize tracking scripts using JavaScript, Google Tag Manager, and other tagging tools.
* Execute API and Webhook integrations between media platforms, CRM, back\-end systems, and analytics tools.
* Ensure accurate measurement of the user funnel, guaranteeing consistency across events, conversions, and platforms.
* Monitor data quality, event deduplication, match quality, and integrity of collected information.
* Conduct technical tracking audits to identify failures, inconsistencies, and opportunities for improvement.
* Support Marketing and Performance teams in translating business requirements into technical measurement solutions.
* Participate in the implementation of new features, campaigns, and integrations, ensuring projects launch with appropriate tracking already in place.
* Apply best practices for privacy and compliance (LGPD), considering cookie restrictions, browser policies, and platform guidelines.
* Document events, integrations, processes, and technical workflows to ensure standardization and scalability.
**Requirements and qualifications**
* Experience with Google Tag Manager (Web and Server\-Side).
* Basic knowledge of JavaScript for tracking implementations.
* Experience with API and Webhook integrations.
* Familiarity with analytics and media platforms such as Meta Ads, Google Analytics, TikTok Ads, and Kwai Ads.
* Experience implementing events and structuring dataLayer.
* Familiarity with Server\-Side Tracking, CAPI, and event deduplication concepts.
* Analytical ability to investigate and validate data.
* Organizational and technical documentation skills.
**Additional information**
***Check out our benefits:***
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* SulAmérica Health Insurance
* SulAmérica Dental Insurance
* Caju Flex Meal/Voucher Card
* Transportation Voucher
* Wellhub (Gympass)
* Birthday Day Off
* Access to Conexa Saúde for emotional and nutritional support
* Partnership Club (discounts at partner pharmacies and restaurants)
* Energy bill discount via ROV Energia;
We are the Esportes Gaming Brasil Group. We create unique **entertainment** experiences, bringing more **fun** to people's lives.
This purpose connects us with our biggest bet \- our customer \- and serves as the foundation for our key achievements: **today, we are one of the largest betting groups in Brazil.**
We are built by people, for people. We continuously seek new technologies and innovative approaches, delivering **human-centered, personalized service**, always committed to providing the best experience for our users. **24 hours a day, 7 days a week.** We are always ON when it comes to our customers: **this is our greatest differentiator**.