DIGITAL CONTENT ASSISTANT

Description

Job Summary: Responsible for writing, adapting, editing, and publishing digital content, ensuring editorial standardization and compliance with SEO guidelines. Key Highlights: 1. Writing and editing of informative and editorial texts 2. Publishing and updating content in CMS 3. Supporting the organization of editorial calendars and SEO optimization **Job Description:** ---------------------- Write informative and editorial texts according to defined editorial calendars. Adapt received content to the portal's editorial standards. Perform spelling checks and linguistic adjustments. Publish materials in the website's CMS, ensuring correct categorization, tags, images, and internal links. Update recurring content according to the established schedule. Ensure standardization of titles, subtitles, and textual structure. Support the organization of the editorial calendar. Update publication tracking spreadsheets and controls. Organize image banks and supporting materials. Suggest structural improvements to routine content. Support content prioritization on the homepage when instructed. Ensure adherence to fixed publication schedules. Review internal and external links. Update scheduled content. Support the organization of sponsored content as directed. Verify basic SEO standardizations (slug, keyword, subheadings). Assist in collecting basic performance metrics for published materials. Update content and audience tracking spreadsheets. Support the preparation of internal reports. Flag high-performing content or opportunities for improvement. **Essential Requirements:** ------------------------------ Excellent command of the Portuguese language (writing and editing). Familiarity with journalistic writing and digital content production. Basic knowledge of on-page SEO. Familiarity with website CMS platforms. Organization of editorial calendars and schedules. Basic understanding of digital metrics (views, time on page, CTR). Basic proficiency in spreadsheets (Excel or Google Sheets). Image curation and organization. **Employment Type:** -------------------------- CLT **PCD:** -------- NOT APPLICABLE **Benefits:** --------------- At Grupo Massa, we care about the well-being, health, and development of our employees! Take a look at our benefits: COMMUTING Travel by bus? We offer transportation vouchers; MEALS We value convenience—so you can use meal vouchers and/or food vouchers available via Ifood Benefícios. HEALTH \- YOUR HEALTH IS OUR PRIORITY! To support the health of our employees and their families, we offer the following options: TotalPass; Health insurance; Dental insurance; Life insurance; EDUCATION \- AT MASSA, WE INVEST IN YOUR FUTURE! After one year of employment, you may opt for Education Assistance to support your professional development and help you apply your acquired knowledge; WELL-BEING And it doesn’t stop there—we also offer payroll-deductible loans through the Creditas platform; To help you enjoy your day more, we offer a birthday day-off (on your birthday or chosen month); How about the opportunity to attend Massa concerts and events at our expense? You can participate in raffles organized by Grupo Massa; Plus, enjoy a truly Massa Christmas basket! **Work Location:** ---------------------- PORTAL **Working Hours:** ------------------------ Monday to Friday, 9:00 AM to 6:00 PM