Marketing Analyst III

Description

Job Summary: A Marketing and Advertising professional to work on the creation, planning, and monitoring of media and campaigns, with a focus on retail. Key Highlights: 1. Planning and monitoring of media and campaigns. 2. Competitor monitoring and trend research. 3. Bachelor's degree in Advertising and Public Relations or Marketing. **OUR TIME ORANGE BLOOD \#JOINATAK** We are a genuinely Bahian company. A story with a unique identity, originally written by Teobaldo, yet continuously evolving each day thanks to the dedication of Maria, Antônio, Ana, José, João, and thousands of other associates in their daily work. Atakarejo remains firmly committed to growth. Through hard work, discipline, and determination—by executing simple tasks exceptionally well—the company will continue advancing toward its vision of becoming Bahia’s leading food company and one of Brazil’s top 10 food retailers by 2025\. After all, having “Orange Blood” means having passion for winning. **What It’s Like to Work Here:** Those who work at Atakarejo know we are a unique time and possess a distinctive way of being. We work with purpose, hold an ambitious vision, embrace an inspiring mission, and uphold authentic values that guide our actions. This distinctive way of being makes a difference in the daily lives of our employees and customers—and must always reside within each of us: it is the orange blood flowing through our veins. That is why we continually seek new talents oriented toward making a difference alongside us. **Main Responsibilities:** 1\. Conduct 30\_60\_90 meetings with media planning; 2\. Support the creation and sharing of media plans with the Procurement and Pricing departments (weekly and monthly); 3\. Consolidate media suggestions (print inserts and digital) submitted by the Procurement department; 4\. Send the media spreadsheet to the creative team; 5\. Monitor the submission of print insert files to printing facilities; 6\. Conduct competitor monitoring; 7\. Perform trend research; 8\. Produce performance reports; 9\. Submit VT items for voice-over recording; 10\. Send the spreadsheet and voice-over script to the agency for VT production; 11\. Purchase ad placements in programs across TV and radio broadcast platforms; 12\. Purchase clapperboards for VT broadcast on TVs; 13\. Number clapperboards for submission to TV broadcasters; 14\. Monthly monitoring of TV and radio audience ratings (by program and time slot); 15\. Submit spots for radio broadcast placements; 16\. Submit spots for sound truck broadcast placements; **Mandatory Requirements:** * Bachelor's degree completed in Advertising and Public Relations or Marketing; * Minimum 6 months of experience in Retail and/or related roles is preferred; * Intermediate-level Microsoft Office proficiency