Description
Job Summary:
Join a successful team! We are hiring a Copywriter to develop creative content, plan campaigns, and monitor performance in Ribeirão Preto, SP.
Key Highlights:
1. Develop creative content focused on reach and engagement
2. Collaborate with marketing and graphic design teams
3. Opportunity for professional growth and career development
Copywriter \- Ribeirão Preto, SP
Join a successful team! We are hiring a Copywriter in Ribeirão Preto, SP
Responsibilities
Develop creative copy focused on reach, engagement, retention, conversion, and post\-sales for the company's products and services;
Collaborate with the marketing team to develop integrated content plans. Align with consumer journey funnel stages according to internal communication guidelines and directives;
Work closely with the graphic designer to ensure the intended message is effectively understood by the target audience;
Write text, headlines, scripts, and calls\-to\-action for content or advertisements, using appropriate vocabulary, terminology, styles, and all elements related to language;
Monitor social signals, perform media clipping, and measure results to continuously improve lead conversion and customer loyalty;
Engage with audiences across online and offline media to foster brand engagement and positive sentiment;
Support prospecting, casting, negotiation, and relationship management with digital influencers to establish partnerships for sponsored posts, sponsored editorials, product placement, and other initiatives;
Proficiency in major online and offline media languages;
Write scripts for social media, advertisements, internal announcements, corporate TV, internal radio, and other channels used by the company;
Design survey forms to gather essential data for internal and external campaigns;
Requirements
Bachelor’s degree in Advertising and Public Relations;
**Preferred Qualification:** Postgraduate studies or short courses in creative writing, storytelling, and advertising video scripting
Manage engagement interactions across online and offline communication channels.
Broad knowledge of advertising references and creative repertoire;
Understanding of best practices in Branded Content, Influencer Marketing, SEO, and SEM;
**Active user of major social media platforms, including:** Instagram, LinkedIn, YouTube, TikTok, Pinterest, WhatsApp, and Facebook;
Ability to interpret data to tailor messaging and contribute toward departmental goals;
Benefits
Health Insurance;
Dental Insurance;
Meal Allowance;
Fuel Allowance or Transportation Benefit;
Service Recognition Bonus (Triennial);
Profit Sharing (Collective Bargaining Agreement)
Workplace Gym;
ADDITIONAL INFORMATION
Monthly Salary
**Employment Type:** CLT
100% On\-site
Opportunity for professional growth and career development
Don’t miss the chance to join the selection process of a company experiencing steady growth and leading its industry segment!