Job Summary: Responsible for the creation, development, and visual rollout of brand campaigns and materials, ensuring high aesthetic standards and consistency of visual identity. Key Highlights: 1. Visual creation and rollout of brand campaigns and materials 2. Advanced proficiency in Adobe Creative Suite and experience in video editing 3. Use of AI for image and video generation (Nano Banana, Kling/Google Veo) JOB OBJECTIVE Responsible for the creation, development, and visual rollout of brand campaigns and materials, ensuring high aesthetic standards, visual identity consistency, and creative impact across all digital and physical touchpoints. REQUIREMENTS AND QUALIFICATIONS * Bachelor’s degree in Graphic Design, Marketing, Advertising and Public Relations, or related fields * Advanced proficiency in Adobe Creative Suite (Photoshop and Illustrator or CorelDraw) * Experience in video editing (Adobe Premiere) and/or Capcut * Knowledge of file preparation for print production and printing * Experience in advertising campaign creation and execution of supporting assets * Experience in content creation for social media, digital media, and printed materials * Strong understanding of layout, composition, and visual and typographic hierarchy * Ability to interpret strategic briefs and translate them into creative concepts * Up-to-date portfolio showcasing developed campaigns and assets * Proficiency in AI prompting for image generation (Nano Banana) and video generation (Kling/Google Veo). KEY RESPONSIBILITIES * Develop creative concepts and key visuals (KVs) for institutional, commercial, and promotional campaigns * Create and adapt assets for social media, digital ads, blog, CRM, and website * Produce graphic materials for sales, events, trade marketing, and internal marketing * Design layouts for e-books, infographics, institutional presentations, and technical catalogs * Develop visual identities for internal initiatives and corporate campaigns * Edit institutional, technical, and promotional videos * Create simple animations and strategic cuts for social media * Support photo and video shoots, ensuring visual quality and proper framing * Ensure correct application of the brand guidelines across all materials * Organize and maintain visual standards for the image library and creative files * Collaborate within teams to ensure alignment between message and aesthetics PERFORMANCE INDICATORS * Visual brand consistency across all channels * Perceived aesthetic quality of institutional and commercial materials * Timely delivery and organized workflow management * Creative performance of campaigns, measured by engagement and conversion rates * Reduction in rework due to technical errors or visual misalignment ADDITIONAL ASSETS * Knowledge of After Effects or Motion Design * Experience in professional video and photography production * Basic understanding of UX for landing pages * Prior experience working at an advertising agency
João Silva
Indeed · HR
João Silva
Indeed · HR
