When you think of Riachuelo, you think of our stores, right? But have you ever stopped to consider what happens before our stores receive the collections that win over Brazil year after year? Today, we are more than 30,000 possibility creators spread across the entire national territory, working in diverse areas to build **Fashion that inspires Brazil.** **In addition to our 430+ stores under the brands Riachuelo, Casa Riachuelo, Fan Lab, and Carter’s**, we rely on teams from **Corporate, Manufacturing, Distribution Centers, Contact Center, and our financial arm, Midway**, along with many other divisions operating collaboratively within an integrated business model that ensures we remain **unique** in the Brazilian market. We work with **fashion** to generate **positive impact** directly in our country and **we love what we do**. Our culture guides our actions and relationships, reinforcing our **Brazilian, welcoming, and entrepreneurial essence.** Our **MIDWAY** team is seeking an **ANALYTICS SPECIALIST** to help shape Riachuelo’s future and further drive the Fashion that inspires Brazil. Please note: Our opportunities are open to everyone. At Riachuelo, you’ll find a diverse environment built on respect and empathy, where we truly care for our employees. **Responsibilities and duties** Key challenges for this role include: * Conducting quantitative analyses to generate actionable insights supporting strategic and tactical business decisions; * Developing, maintaining, and enhancing dashboards and visualizations using BI tools to monitor KPIs, customer behavior, and initiative performance; * Using SQL and other analytical tools to extract, transform, and manipulate large volumes of data from multiple sources; * Collaborating with Product, Marketing, CRM, and Data teams to structure analyses, validate hypotheses, and build narratives supporting strategic recommendations; * Conducting in-depth studies on customer journeys, segmentation, campaign performance, and behavioral trends to identify optimization and efficiency opportunities; * Performing exploratory and statistical analyses (A/B tests, multivariate tests, basic modeling) to assess the impact of changes and support initiative prioritization; * Identifying opportunities to automate reports, metrics, and analytical processes, increasing scalability and delivery efficiency; * Conducting benchmarking and market research to support strategy formulation and business direction; * Acting as a bridge between technical and non-technical teams, translating business needs into robust analyses and data-driven recommendations. **Requirements and qualifications** It is highly important that you have and/or know: * A completed undergraduate degree in Engineering, Business Administration, Statistics, Data Science, Economics, or related fields; * Proficiency in SQL for data manipulation, extraction, and organization; * Experience with visualization tools (Power BI, Tableau, Looker, Data Studio, or equivalents); * Knowledge of Python or other programming languages oriented toward data analysis (desirable); * Strong analytical ability, including problem structuring, handling complex datasets, and generating clear, actionable insights; * Experience with experimentation methodologies and interpretation of A/B tests is a plus; * Excellent communication skills and the ability to translate technical analyses into clear narratives for stakeholders across different departments; * A proactive, curious, collaborative, and results-oriented profile. **Additional information** **And what benefits do we offer?** * Health insurance; * Dental insurance; * Meal voucher; * Food voucher; * Gympass; * Childcare assistance; * Culture voucher; * Remote work allowance; * PPR – Profit Sharing Program; * Private pension plan; * Group life insurance; * Educational partnerships; * Riachuelo discounts. To learn about all our benefits, visit **www.riachuelo.com.br/carreiras** Interested? Apply now! **Always take pride in what you do best.** When you think of Riachuelo, you think of our stores, right? But have you ever stopped to consider what happens before our stores receive the collections that win over Brazil year after year? Today, we are more than 30,000 possibility creators spread across the entire national territory, working in diverse areas to build **Fashion that inspires Brazil.** In addition to our 430+ stores under the brands Riachuelo, Casa Riachuelo, Fan Lab, and Carter’s, we rely on teams from Corporate, Manufacturing, Distribution Centers, Contact Center, and our financial arm, Midway, along with many other divisions operating collaboratively within an integrated business model that ensures we remain **unique** in the Brazilian market. We work with **fashion** to generate **positive impact** directly in our country and **we love what we do**. Our culture guides our actions and relationships, reinforcing our **Brazilian, welcoming, and entrepreneurial essence.**