BDR/SDR

Description

Job Summary: The Hybrid SDR/BDR is responsible for the pre-sales stage, identifying, qualifying, and educating potential customers to schedule qualified meetings for the Closers team. Key Highlights: 1. Pre-sales activities (Inbound and Outbound) 2. Lead identification and qualification 3. Sales funnel management and meeting scheduling **Hello, we are BRW Group!** **Brazil's largest house of sports brands**, operating across the **Fitness, Sports, Fashion, and Toys** segments, with an internationally renowned portfolio of brands present across diverse sports disciplines, gyms, and training centers. **We were founded to promote a healthier lifestyle**, connecting passion, innovation, and performance through products and services that transform the sports world. We believe sport has the power to inspire, unite people, and drive change — and we want you to be part of this journey with us! **Working at BRW Group means being in the game to win**. Here, we value authenticity, encourage collective growth, and foster a dynamic environment where innovative ideas come to life. If you seek challenges, wish to grow alongside iconic brands, and aim to impact the sports and lifestyle market, this is your place! **Join our team and help build the future of sports with us!** **Your role in the game** (job summary): The Hybrid SDR/BDR is responsible for the company’s entire pre\-sales stage, handling both immediate follow-up on marketing-generated leads (Inbound) and proactive pursuit of new business opportunities (Outbound). The core objective of this position is to identify, qualify, and educate potential customers, overcome initial objections, and schedule qualified meetings for the Closers team. This professional ensures the sales funnel is consistently fed with real opportunities, optimizing the sales team’s time and increasing the company’s conversion rate. **Your key plays** (day-to-day responsibilities): * Identify and map potential leads via social media (Instagram, LinkedIn) and other sources, initiating first contact. * Contact leads arriving through digital channels within 5 minutes, ensuring agility in the first response. * Make at least 50 calls daily, plus outreach via WhatsApp and e\-mail, following the defined communication cadence. * Overcome initial objections and demonstrate the value of BRW’s solutions to convert contacts into scheduled meetings. * Confirm appointments, manage follow-up groups, and reschedule "no\-shows" (up to 3 attempts). * Accurately and rigorously update and organize information in the CRM in real time, ensuring complete history for the Closers. * Continuously follow up with leads who have not yet progressed through the funnel, maintaining active engagement. Requirements: **What makes you a starter** (requirements): * Excellent written and verbal communication skills, with strong argumentation and active listening abilities. * Prior experience as a BDR, SDR, or in pre\-sales or customer service roles. * Ability to handle high contact volumes and proactively seek decision-makers in challenging accounts. * Practical knowledge of sales management tools and commercial process organization. * Ability to interpret basic conversion metrics and identify performance bottlenecks. **Differentiators that get you off the bench** (value-added attributes): * Experience in B2B sales or in the sports retail/gym segment. * Familiarity with qualification methodologies (SPIN, BANT, GPCT). * Proficiency with commercial intelligence tools and sales automation platforms. * Intermediate English proficiency. Benefits **Your athlete kit** (benefits that prepare you for the game): * Transportation allowance/fuel subsidy; * Meal/food allowance; * Health insurance; * Wellhub (access to gyms and health & wellness apps); * Discounts on English courses, undergraduate, and graduate programs; * BRW Club discounts on products;