




Assist in organizing campaigns and developing marketing strategies. Engage in customer prospecting through digital media, Facebook, websites, email marketing, Google AdWords, and Google Analytics. Perform website maintenance, blog updates, and social media management. Create and monitor Google AdWords campaigns, and design graphics using Photoshop. * Perform daily administrative tasks to ensure the functionality and coordination of departmental activities * Collaborate with marketing executives in organizing various projects * Conduct market research and analyze consumer rating reports/surveys * Apply marketing analysis techniques to collect key data (social media, web analytics, ratings, etc.) * Update spreadsheets, databases, and inventories with statistical, financial, and non-financial information * Assist in organizing promotional events and traditional or digital campaigns, and participate in them to ensure their success * Prepare and deliver promotional presentations * Write and publish online content on the company’s website and social media accounts * Draft marketing materials (brochures, press releases, etc.) to enhance the company’s market presence * Manage the company’s social media channels, including launching content and interacting with the audience * Forward budget inquiry requests received via social media to sales representatives. * Create social media content for: Equipilates, Equipilates TV, Clássical Rio. * Design banners and write copy. * Produce and record social media segments such as "Descomplica Aí" and "SAC Responde" for Equipilates and Equipilates. * Take photos of equipment and the factory for social media use. * Produce content for all of the company’s digital platforms; * Register customers on the Equipilates TV platform. * Monthly update of videos on the Equipilates TV platform. * Digital launches: Create landing pages, run Facebook and Instagram campaigns, * write video copy, send email marketing campaigns, design social media graphics, and plan the launch. * Develop dedicated websites and landing pages upon request. * Run social media campaigns upon request. * Record videos for the Customer Service Department upon request for distribution to customers.


