Description
Job Summary:
Professional responsible for developing strategic advertising campaign planning, conducting diagnostics, and building creative positioning.
Key Highlights:
1. Develop strategic advertising campaign planning
2. Conduct diagnostics, research, and scenario analyses
3. Build positioning statements, creative concepts, and communication guidelines
**Description and Responsibilities:**
**Working Hours:** 9:00 AM to 7:00 PM, Monday to Friday
**Experience Level:** Professional
**Employment Type:** Service Provider (PJ)
* Develop strategic advertising campaign planning
* Conduct diagnostics, research, and scenario analyses;
* Build positioning statements, creative concepts, and communication guidelines;
* Participate in the preparation of tenders and strategic presentations;
* Monitor behavioral, media, and public communication trends;
* Collaborate with account management, creative, media, and content teams;
* Support the planning of public service, institutional, and educational campaigns;
* Organize timelines, strategic deliverables, and materials.
**Requirements:**
* Bachelor's degree in Advertising & Public Relations or related fields
* Minimum 6 months of experience in campaign planning
* Preferred: Experience in planning campaigns for public-sector clients
**Benefits:**
Transportation allowance, Life insurance, Commuter pass