Marketing Supervisor

Description

Job Summary: Plan, coordinate, and supervise marketing strategies to strengthen the brand, increase visibility, and support sales departments. Key Highlights: 1. Strategic and operational marketing leadership 2. Digital marketing and social media management 3. Performance metrics analysis and reporting **Job Mission:** Plan, coordinate, and supervise the company's marketing strategies, ensuring brand strengthening, increased institutional visibility, and effective support to sales departments. Operate strategically and operationally, ensuring communication standardization, continuous results analysis, and marketing team development, aligning all actions with business objectives. **Responsibilities:** * Supervise, delegate, and monitor Marketing Assistant activities, ensuring quality, deadlines, and strategic alignment; * Plan and execute digital and institutional marketing strategies; * Manage social media, digital content, and editorial calendars; * Support the sales team in generating qualified leads and sales campaigns; * Plan, organize, and monitor events, promotional activities, and strategic partnerships; * Cover and promote internal and external events; * Monitor and analyze social media and campaign metrics and data; * Prepare performance reports and present results to management; * Support and implement internal marketing (endomarketing) and internal communication initiatives; * Manage relationships with marketing suppliers and partners; * Ensure visual consistency, language, and brand positioning across all channels. **Minimum Education:** Bachelor's degree completed in Marketing, Communications, Advertising and Public Relations, Business Administration, or related fields. **Experience:** * Prior experience in digital marketing, content marketing, or related areas. * Experience in coordinating, supervising, or providing technical guidance for marketing activities (preferred). **Tools and Knowledge:** * Canva, Photoshop, CapCut. * Microsoft Office Suite. * MLABS or similar social media management tools. * Social media platforms and digital metrics