Marketing Analyst

Description

Job Summary: Strategic and creative Marketing Analyst to plan and execute marketing initiatives focused on customer acquisition, conversion, and retention. Key Highlights: 1. Value-driven environment that encourages professional and personal growth 2. Focus on innovation, quality, and customer experience 3. Opportunity for development, creativity, and real impact on results **Position: Marketing Analyst** We are a market leader in telecommunications and rank **#1 for speed in Santa Luzia**. We offer comprehensive solutions including **100% Fiber Optic Internet, landline telephony, and subscription TV**, always prioritizing innovation, quality, and customer experience. Here, you’ll find a value-driven environment that fosters professional and personal growth. If you seek development, creativity, and tangible impact on results, **this opportunity is for you**. **About the Position** We are seeking a strategic and creative **Marketing Analyst** responsible for planning, executing, and monitoring marketing initiatives focused on **customer acquisition, conversion, and retention**. **Work Schedule** Monday to Friday – 08:00 to 17:00 \- Saturday \- 08:00 to 12:00 **On-site** **Key Responsibilities** * Plan and execute online and offline marketing campaigns; * Manage social media (content, calendar, and engagement); * Create and monitor paid traffic campaigns (Meta Ads, Google Ads); * Produce and review content (posts, copy, emails, campaigns); * Track performance metrics and KPIs (ROI, leads, conversions); * Support sales initiatives with marketing strategies; * Develop institutional and promotional materials; * Conduct market and competitive analysis; * Support events, local initiatives, and strategic partnerships; * Suggest continuous improvements to marketing strategies. **Mandatory Requirements** * Completed high school education (Bachelor’s degree is a plus) * Experience in digital marketing and social media; * Basic knowledge of paid traffic; * Familiarity with performance and metric analysis; * Proficiency with tools such as Canva, Meta Business, and Google; * Strong written communication skills and creativity; * Organizational skills and proactivity. **Preferred Qualifications** * Experience in telecommunications or technology sectors; * Knowledge of copywriting; * Experience with marketing automation tools; * Basic image and video editing skills; * Understanding of branding and brand positioning; * Experience with sales funnels and lead generation. **Benefits** * iFood Card * Performance bonus * Health insurance * Dental insurance * Gympass * Clube Certo * Transportation allowance * Meal allowance / food voucher Employment Type: Full-time, CLT permanent contract Salary: R$1\.700,00 \- R$2\.100,00 per month Benefits: * Medical assistance * Dental assistance * Meal allowance * Food voucher * Transportation allowance Work Location: On-site