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Senior Marketing Analyst
Indeed
Full-time
Onsite
No experience limit
No degree limit
R. Passos de Oliveira, 1180 - Centro, São José dos Pinhais - PR, 83030-720, Brazil
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Description

**Description and Responsibilities:** **Schedule:** Monday to Friday, from 8:00 AM to 5:45 PM, with a 1-hour lunch break **Level:** Professional **Employment Type:** Permanent – CLT We are seeking a Senior Marketing Analyst to work in the Digital Marketing area, with strategic and operational focus on video production for social media and YouTube. This professional will be responsible for the entire video content creation cycle: from opportunity and trend analysis through capture, editing, and publishing—ensuring alignment with the brand’s branding strategy and positioning. ***Responsibilities and Duties*** * Content Intelligence: Analyze content opportunities based on market trends, departmental planning, audience behavior, and digital channel performance; * Plan and develop scripts for various video formats (corporate, promotional, educational) across different digital platforms. * Scriptwriting: Adapt content into multiple formats and versions, testing different approaches and narratives (short/dynamic videos and long/educational videos), maintaining the brand’s tone of voice. * Production and Capture: Operate audio, video, and lighting equipment for internal or external recordings. * Editing and Finalization: Edit videos with a focus on retention and conversion, applying storytelling techniques, basic motion graphics, and captioning. * Ensure visual and narrative consistency according to the brand’s branding and positioning. * Collaborate closely with Product Marketing and Product Development teams. **Requirements:** * Degree in Marketing, Communications, Advertising, Audiovisual, or related fields; * Prior experience as a Marketing Analyst or in similar roles, with a focus on digital content and video; * Hands-on experience in video capture and editing; * Strong communication skills and ability to work collaboratively; ***Hard Skills:*** * Proficiency in Adobe Suite (Premiere and After Effects) or other high-level equivalent tools (Final Cut/DaVinci). * Technical knowledge of video capture (cameras, lighting, microphones). * Proficiency in YouTube SEO techniques. * Familiarity with trend analysis tools (Google Trends, AnswerThePublic, etc.). ***Soft Skills:*** * Branding mindset (understanding that videos must be not merely "aesthetically pleasing" but strategically aligned with the brand). * Autonomy and excellent organizational skills to meet publishing deadlines. * Ability to transform data and insights into creative narratives; * Hands-on profile. ***Preferred Qualifications*** * Knowledge of paid traffic strategies for video (YouTube and Meta ads). * Portfolio demonstrating versatility (educational, lifestyle, and commercial content). * Proactivity and interest in digital marketing and audiovisual trends. **Benefits:** Medical assistance, Dental assistance, Parking, Workplace gymnastics, On-site meals, Meal allowance, Transportation allowance

Source:  indeed View original post
João Silva
Indeed · HR

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