Junior/Pleno Copywriter

Description

Job Summary: We are seeking a Copywriter to join WT.AG's creative team, transforming ideas into compelling texts that connect brands with people. Key Highlights: 1. Work for one of the largest and most innovative communication groups. 2. A creative, dynamic, and collaborative environment. 3. The opportunity to work on projects for major brands. Do you want to work for one of the largest and most innovative 100% Brazilian communication groups? We are looking for someone to join WT.AG's creative team within Grupo We. At Grupo We, we are driven by creativity, performance, and a startup mindset. We operate in an integrated manner across advertising, data, technology, and content, always focusing on delivering real results for major brands. About the Role: We are seeking a Copywriter to join our creative team. If you enjoy transforming great ideas into texts that connect brands with people, have a keen eye for trends, and love collaborating in teams, this role may be perfect for you! Responsibilities: - Develop creative and persuasive advertising copy for campaigns across various media, including print, digital, social media, and more. - Adapt tone of voice and messaging according to brand identity and campaign objectives. - Contribute creative insights during brainstorming sessions and creative workshops. - Serve as a reference for the junior copywriting team, reviewing and editing produced texts to ensure accuracy, clarity, and consistency. - Provide constructive feedback to improve the quality and impact of creative materials. - Conduct market and trend research to understand the target audience and adapt content as needed. - Stay updated on new techniques and best practices in advertising copywriting. - Collaborate closely with art directors, designers, media planners, and other professionals to ensure creative integration and consistency across campaigns. - Create reports and presentations of results for clients. Requirements: Experience as a copywriter in advertising agencies or companies in the industry. Proven track record in creating effective and relevant advertising content for diverse platforms and formats. Desirable: 3–5 years of experience (pleno) and 1–3 years of experience (junior) as a copywriter in advertising agencies or companies in the industry. Additional Information: Open positions in RS and SP. Hybrid work model: 3 days remote and 2 days onsite. A creative, dynamic, and collaborative environment. The opportunity to work on projects for major national and international brands.