Creative Analyst SR

Description

Job Summary: A professional to lead rebranding, create digital campaigns, and apply generative AI for marketing—ensuring consistency and innovation. Key Highlights: 1. Lead rebranding implementation and create visual campaign lines 2. Master digital creation best practices and market trends 3. Explore and apply generative AI tools We are one of Latin America’s leading data-driven digital marketing companies and performance leaders. We combine creativity, performance, and technology to help businesses grow. Founded in 2012, GhFly has offices in Curitiba and São Paulo and delivers customized solutions through multidisciplinary teams covering Media, CRM, SEO, Data Intelligence, Planning, Creative, and Social Media—integrating top market trends and advanced technologies with business needs. We highly value autonomy and creativity, offering a relaxed, collaborative, and welcoming environment. \#GhFlyers are encouraged to voice their opinions and ideas, challenging the status quo daily and helping transform the digital marketing industry. Join us to grow and positively impact the world! **Responsibilities and Duties** * Lead GhFly’s rebranding implementation, ensuring consistency and quality across all creative assets and derivatives; * Create visual campaign lines and layouts based on internal briefings and partner-area briefings; * Interpret and deepen briefings, requesting additional information when necessary; * Develop and adapt campaigns for various channels and formats: social media, landing pages, e-books, emails, presentations, and other digital materials; * Master digital creation best practices—such as Mobile First, animated creatives, and performance assets—staying consistently updated on market trends; * Support the development of strategic presentations for executive leadership and the commercial team, translating complex concepts into clear, impactful visual language; * Explore and apply generative AI tools (images, layouts, creative automation) to increase delivery speed, scale, and innovation; * Manage your own workload, ensuring organization, planning, and deadline adherence; * Serve as a creative reference within the Marketing team, sharing knowledge and best practices; * Participate in meetings with partner areas and vendors to align creative expectations. **Requirements and Qualifications** * Solid experience with Photoshop, Illustrator, and equivalent design tools; * Consistent experience in digital advertising design (social media, performance media, inbound); * Experience creating landing pages, presentations (PowerPoint/Google Slides), and complex assets; * Proven experience in social media, performance, and inbound marketing; * Experience with creative AI tools (MidJourney, Firefly, Runway, Figma AI, etc.) will be considered a strategic advantage; * Motion Design experience will be considered an advantage; * UX/UI experience will be considered an advantage. **Additional Information** **Being a \#GhFlyer comes with many advantages!** We value your well-being and development. Here, you’ll enjoy benefits designed for your quality of life, growth, and professional development. **Financial and Well-being Benefits** * Ticket Flex meal and/or food allowance (no payroll deduction); * Transportation allowance or mobility assistance (no payroll deduction); * Wellhub (Gympass) for physical health, mental wellness, and overall well-being; * MetLife Life Insurance; * BYOD (financial assistance for employees who wish to work using their own equipment); * Doutor Pet (discounts on pet health insurance); * Beetools (exclusive discounts on language courses); * Partnerships with educational institutions for undergraduate, graduate, and MBA programs; * Creditas (salary advance, special loan conditions, and purchases at the Creditas Store without affecting credit card limits); * Bracov pharmacy network agreement, valid at major pharmacy chains across Brazil; * Access to SESC, offering benefits in education, well-being, tourism, culture, and more. **Health and Dental Plans with Multiple Options to Meet Your Needs:** * SulAmérica – Health and Dental (national coverage, monthly discount, no co-payment); * Paraná Clínicas – Health (regional coverage, monthly discount, no co-payment); * Dental Uni – Dental (national coverage, monthly discount, no co-payment); **Differentiating Benefits** * Inclusive and extended parental leave—6 months for mothers and 20 days for fathers, including adoptive parents, transgender women, transgender men, and same-sex couples; * Pet leave—upon adoption, you receive one day off to enjoy time with your new companion; * Pilot Hunter—the referral program that rewards you when your referral is hired. **Our Work Model: Flex-Able** * Hybrid model for employees in Curitiba and São Paulo—we go to the office 3 times per week; * Birthday day off—one day off during your birthday month to use as you wish; * Anniversary day off—one day off to celebrate your company work anniversary as you prefer; * Reset day—flexibility to use banked hours in a planned manner; * Flexible work time—possibility to start work between 8 a.m. and 10 a.m., and finish between 5 p.m. and 7 p.m., depending on team dynamics, client demands, and leadership alignment; * Work-from-anywhere weeks—possibility to work from anywhere in the world for up to 4 non-consecutive weeks per year, varying by seniority. **Development and Culture** Our focus is to accelerate your growth! To achieve this, we offer initiatives that foster continuous learning and professional evolution. * Monthly 1:1s with leadership for individual follow-up; * IDP (Individual Development Plan) supported by leadership for continuous growth; * Biannual evaluations—self-assessment, leadership feedback, and strategic alignment for professional growth; * GhN University—personalized development paths and training in partnership with leading market players, plus frequent trainings led by leaders and strategic partners such as Google, TikTok, and Meta; * Internal recruitment, encouraging career growth within the company. We are one of Latin America’s leading data-driven digital marketing companies and performance leaders. We combine creativity, performance, and technology to help businesses grow. Founded in 2012, GhFly has offices in Curitiba and São Paulo and delivers customized solutions through multidisciplinary teams covering Media, CRM, SEO, Data Intelligence, Planning, Creative, and Social Media—integrating top market trends and advanced technologies with business needs. We highly value autonomy and creativity, offering a relaxed, collaborative, and welcoming environment. \#GhFlyers are encouraged to voice their opinions and ideas, challenging the status quo daily and helping transform the digital marketing industry. Join us to grow and positively impact the world!