Description
Job Summary:
A paid media professional responsible for planning, creating, monitoring, and optimizing campaigns across multiple platforms, analyzing performance metrics, and developing acquisition, conversion, and retention strategies.
Key Highlights:
1. Plan and optimize paid media campaigns across multiple platforms.
2. Develop customer acquisition, conversion, and retention strategies.
3. Analyze performance metrics and prepare reports.
* Plan, create, monitor, and optimize paid media campaigns;
* Manage advertising budgets on platforms such as Meta Ads, Google Ads, TikTok Ads, and others;
* Conduct A/B tests and continuous optimizations to improve results;
* Analyze performance metrics and prepare reports;
* Develop customer acquisition, conversion, and retention strategies;
* Collaborate with marketing, design, and sales teams.
Requirements:* Proficiency in Meta Ads and Google Ads;
* Strong analytical skills for metric interpretation and data-driven decision making;
* Organizational skills, proactivity, and results orientation;
* Knowledge of sales funnels and digital marketing.