Description: * Bachelor's degree in marketing, communications, advertising, public relations, administration, or related fields. Desirable prerequisites: * Knowledge of SEO (Search Engine Optimization); * Experience managing paid media campaigns (Google ADS, Meta ADS, TikTok ADS, LinkedIn ADS, etc); * Data analysis courses; * Certifications - Google ADS, Meta ADS, TikTok ADS, LinkedIn ADS, etc; * Certifications / Knowledge - Google Skillshop; LeadLovers, RD Station, HubSpot, etc; * Intermediate to advanced Excel skills; * Familiarity with Google Data Studio; * Must reside in Campina Grande. * Strong oral and written communication skills; * Teamwork ability; * Communicative profile; * Dynamic profile; * Courses related to the field. * Monitor digital performance campaigns developed by partner agencies; * Develop and execute complementary digital performance campaigns; * Campaign tagging and tracking; * Analysis of key KPIs (CPC, CPL, ROI, among others); * Daily control of invested budget; * Lead tracking and nurturing; * Sales funnel knowledge; * Strategic digital media planning by channel; * Creation and review of creative materials; * Requesting and writing ad copy for performance ads; * Evaluation and implementation of new digital media spaces; * Generating reports for performance monitoring. 2511160202461357846