




Job Summary: We are seeking a BI Manager to lead our data operations, unifying technology, strategy, and performance to ensure analytical excellence and information governance. Key Highlights: 1. Lead the BI front with technical development and AI application 2. Act as the focal point between clients and internal teams 3. Ensure consistency and scalability of information In the Business Intelligence area, we translate data into decisions. Our role is to connect diverse data sources, build efficient data structures, and transform numbers into actionable insights that drive results for our clients and agency. We are looking for a **BI Manager** to lead our data operations, unifying technology, strategy, and performance. This leadership will be critical to ensuring excellence in analytical deliverables, information governance, and establishing the team as a trusted advisory reference within the agency. We seek an analytical individual with strategic thinking and business acumen—someone with strong technical expertise who can also fluently bridge disciplines, lead cross-functional projects, and manage people with empathy and clear direction. Experience with measurement tools, data automation, and data visualization is essential, as is familiarity with media and digital marketing environments. We are looking for someone who enjoys challenges and has a hands-on mindset, yet also knows how to build and scale processes. Let’s go? **Responsibilities and Duties** * Lead one of the BI fronts, promoting technical development, strategic use of data, and implementation of AI-powered solutions; * Manage, review, and enhance analytics deliverables, dashboards, and performance reports—incorporating automation and predictive insights; * Serve as the focal point for clients and internal teams, aligning business needs with data- and AI-driven solutions; * Plan team allocation and organization, ensuring productivity, quality, deadlines, and continuous technical growth; * Implement measurement processes, data automation, AI usage, and information governance; * Ensure consistency, reliability, and scalability of information extracted from multiple sources (GA, media, APIs, databases, etc.); * Identify opportunities for AI application to optimize analytics, performance, predictive modeling, and operational efficiency; * Participate in planning rituals, contributing BI, data, and AI perspectives to the project roadmap and opportunity pipeline. **Requirements and Qualifications** * Solid experience in BI, data, and digital performance; * Proficiency in tools such as Google Analytics, Looker Studio, Excel/Sheets, and SQL; * Knowledge of digital media and platforms such as Google Ads, Meta Ads, and DV360; * Experience integrating data via APIs and automation (e.g., Supermetrics, Firebase); * Practical experience applying AI or machine learning in data, analytics, automation, or performance optimization contexts; * Ability to structure data governance processes and support team technical development; * Familiarity with cloud environments and Big Data concepts (e.g., BigQuery); **Additional Information** **Health covered:** Medical and dental assistance for you and your family. **Your meal, your choice:** Meal/voucher allowance (iFood Benefícios) of R$46.00 per day for quality and convenient meals. Or, if you prefer, our in-agency cafeteria is always available! **Commute your way:** Transportation voucher (VT) to make your commute easier—by bus, train, or whatever works best for you to get to iD\\. **Always secure:** Life insurance for greater daily security and comfort. **English on point:** Up to 20% discount at partner language schools + R$300/month reimbursement to invest in your English learning. **Get moving:** Wellhub (formerly Gympass), to help you find your favorite fitness activity. **Childcare support:** Childcare allowance for children up to 6 years old, giving you peace of mind in your daily routine. **More leisure and culture:** SESC partnership offering discounts and benefits. **Enjoy your day:** Birthday day off—take it however you like. **Stress-free year-end:** Guaranteed year-end break to close the year with rest and positive energy. Oh—and our office is located in the Pinheiros neighborhood, right next to the station! :) #### **We are iD\\TBWA, part of TBWA—one of the world’s most awarded advertising and communications collectives.** #### **Throughout our history, we’ve evolved to become far more than an advertising agency—we’re an ecosystem that combines creativity and data to accelerate brand and business growth.** #### **Our team comprises over 250 curious, passionate minds dedicated to creating, testing, and reinventing. If you’re looking for a place where your creativity meets purpose, iD\\ might be your next destination.** #### **We’re hungry for growth—and we’re seeking talents who want to grow alongside us!**


