SENIOR MARKETING ANALYST

Description

Job Summary: Marketing Analyst to support the growth of the department by executing multiple tasks to increase team productivity and delivery capacity. Key Highlights: 1. Experience in corporate and B2B marketing 2. Focus on SEO, content marketing, and AI 3. Planning and execution of institutional marketing initiatives **Job Description:** ---------------------- At Grupo Facil, growth and strength inspire our continuous development, process innovation, and daily expectation surpassing. With a trajectory marked by stability and responsibility, we have built our story while maintaining our purpose of delivering real value to our clients—always with committed people, collaboration, and a results-oriented mindset. As a Marketing Analyst, your role will be to support the execution of multiple tasks that elevate the department’s maturity, aiming to increase team productivity and delivery capacity. **Mandatory Requirements:** ------------------------------ Bachelor’s degree in Marketing, Communications, Advertising, Journalism, Business Administration, or related fields; Experience in corporate or B2B marketing; Excellent writing skills; Experience managing corporate social media accounts; Knowledge of SEO and content marketing; Knowledge of Google Analytics, Google Ads, and digital metrics (Reportei); Intermediate or advanced proficiency in Excel/Google Sheets; Experience with project management tools; Practical experience with AI tools. **Desirable Requirements:** -------------------------- Experience in technology, software, healthtech, or healthcare provider companies; Knowledge of RD Station or similar platforms; Knowledge of Power BI or Looker Studio; Knowledge of WordPress; Prompt engineering for leveraging Artificial Intelligence in planning, research, content creation, project organization, and productivity enhancement; Familiarity with creative and editing tools such as Adobe Suite, Figma, Canva, CapCut, and other similar tools. **Employment Type:** -------------------------- CLT **PCD (Persons with Disabilities):** -------- NO **Benefits:** --------------- Medical and dental assistance; Meal allowance via iFood Multibenefícios card; Profit Sharing Program (PLR), based on the company’s annual goal achievement; Partnership with Wellz, a mental health and well-being platform; Partnership with Wellhub, providing access to gyms and well-being activities; Life insurance; Childcare allowance; Partnerships and discounts with educational and language institutions; Corporate University, offering professional development learning paths; Access to Alura platform, subject to availability; Pharmacy benefits (Belo Horizonte and metropolitan region); Transportation allowance. **Work Location:** ---------------------- REZEK FERREIRA INFORMATICA LTDA \- MATRIZ **Working Hours:** ------------------------ 09:00 to 18:00 **Additional Information:** --------------------------- Job Responsibilities: Plan, execute, and monitor institutional and commercial marketing initiatives; Produce content for websites, blogs, emails, social media, presentations, and institutional materials; Support digital campaign management and demand generation; Update and manage website and landing page content; Coordinate with suppliers, agencies, and external partners; Support in-person and online corporate events; Develop executive reports and presentations; Monitor performance indicators; Use AI for content creation, revision, and optimization; Develop intelligent workflows and automations; Support the department’s digital transformation initiatives.