Senior Creative Strategist

Description

Summary: Seeking a Senior Creative Strategist with performance marketing expertise to lead creative direction and strategy for client accounts, focusing on data-driven optimization and brand storytelling. Highlights: 1. Lead creative strategy and messaging across paid social accounts 2. Develop high-converting creative concepts grounded in consumer insight 3. Mentor junior creatives and present ideas with clarity **About us** ------------ We’re a tight\-knit team of creative, data\-driven people, continuously building services \& partnering with the world’s largest brands. We value great work with talented, innovative \& driven people, making meaningful connections with like\-minded creatives along the way! **Role** -------- We’re looking for a **Senior Creative Strategist with performance marketing experience** to own the creative direction and performance strategy across client accounts. **What You’ll Do** ------------------ * Lead the creative strategy and messaging across multiple paid social accounts — from brief through execution. * Conduct performance driven research, and continuously optimize messaging and briefing based on data from the ad platforms \& competitor monitoring * Develop high\-converting creative concepts grounded in consumer insight and platform behavior. * Write (and guide) strong copy and frameworks that influence perception and drive performance. * Collaborate across design, editing, and media buying to ensure end\-to\-end creative alignment. * Mentor and support junior creatives, helping them elevate execution and develop strategic thinking. * Present creative ideas and directions to clients and internal teams with clarity and conviction. * Translate performance data and qualitative feedback into actionable creative improvements. * Stay ahead of emerging trends, cultural shifts, and creative formats that move the needle. **What we’re looking for** -------------------------- * Exceptional writing ability, ideally in short\-form, digital\-first content with a portfolio that shows the same. * A strategic and creative mindset — equal parts intuitive and data\-informed. * Deep understanding of consumer behavior, platform algorithms, and brand storytelling. * A track record of developing performance\-first creative that drives real business results and a knack for interpreting performance data to inform creative pivots. * Confident leadership and communication skills, with the ability to inspire creative teams. * Passion for mentoring and uplifting others — and making the work better together. * Curiosity, initiative, and a genuine love for shaping ideas that make people stop and feel something. **Must haves** -------------- * Fluency in written and spoken English is required. * A strong portfolio that showcases your thinking, copywriting, and performance creativity across short\-form and visual\-first content. * Comfort with interpreting performance data to inform creative pivots. * Experience collaborating across teams and disciplines in a fast\-paced environment. **Why us** ---------- * Unlimited Time Off \& Sick Days * Flexible hours * Fully remote (with the possibility to work from anywhere) * High opportunity for growth!