**About Duty Cosmétics:** We were founded in 2019 in Rio de Janeiro, and we believe that using cosmetics goes beyond an act of self-care: it is a way to express yourself, empower yourself, and love yourself. That's why we develop the best care and experiences ethically, sustainably, and accessibly—from formula to packaging. Our brands aimed at retail are Dabelle and Eico. Our team is spread across the country, and we currently have our headquarters in Rio de Janeiro, as well as offices in São Paulo and Recife. We value our people every day by providing a work environment based on our values. We believe everyone plays an extremely important role in our journey. We are a company, but we are made of people. Since 2022, we have been certified as an excellent workplace by GPTW, and in 2024 and 2025, we were ranked among the Best Companies to Work for in Rio de Janeiro. This year, already classified as a large company, we continue to focus on our people management practices, committed to continuously improving the way we do business for our employees, clients, and consumers. **About the Area**: The Digital Marketing department is responsible for developing, implementing, and optimizing online marketing strategies to generate engagement, traffic, and qualified leads for the company's website and other digital channels. It works in an integrated manner with the Communications and Digital Business teams, amplifying campaigns and ensuring consumers are seamlessly directed to the e-commerce environment, while monitoring performance metrics and constantly adjusting campaigns to optimize results. **About the Role:** If you have strategic vision, refined aesthetic sense, and mastery of key digital channels and paid media, this role is for you! We're looking for a new talent to lead the Digital Marketing team with the mission of integrating brand building with our results, coordinating media and performance with aesthetic and messaging coherence across all touchpoints, and with the ability to turn investment into real business impact. **Responsibilities and duties** * Define digital strategy per brand and funnel, with clear goals, channels, formats, and test hypotheses. * Plan and coordinate campaigns (paid, organic, and always-on), aligning messages and calendar with Communications and Digital Business. * Lead execution of media and performance with agencies and partners, ensuring technical quality, deadlines, and results. * Monitor setup and measurement (pixels, tags, UTMs, GA4, catalogs, and BI), proposing optimizations and budget reallocation based on performance. * Guide and evaluate creative materials with aesthetic judgment and brand consistency. * Collaborate with Digital Business, Communications, and Content teams, connecting media, e-commerce, and branding to business objectives. * Monitor market, competitors, and trends to anticipate opportunities and propose continuous improvements in Digital Marketing. **Requirements and qualifications** * Bachelor’s degree in Marketing, Advertising, or related fields. * Experience leading teams and managing projects. * Solid experience in digital media and performance within consumer goods or beauty industries (minimum 5 years). * Practical expertise in Google Ads, Meta Ads, TikTok Ads, and YouTube. * Experience with GA4, Tag Manager, UTMs, and funnel analysis. * Experience in e-commerce and marketplaces as a strategic advantage. * Knowledge of offline media is desirable. **Additional information** * Eligible for **Annual Bonus** based on goal achievement and Company policy. * **Bradesco Health Insurance** to take care of you. * Special conditions for enrolling in the **Bradesco Dental Plan** (optional). * **Life Insurance** for greater security in the present and protection for your future. * Free access to **Starbem**, focused on mental health and well-being at work. * Access to **Wellhub** and **Total Pass** for improved mental health and quality of life (optional). * A day off during your birthday month for a ***Happy Day*** with the ones you love. * **Ifood Benefits** for meals, with fully flexible balance usage. * Guaranteed commute with **transportation voucher**. * **Special discount** on our brands so you can treat yourself or gift loved ones. * Partnerships with successful educational institutions to **boost your career**. We are a cosmetics company born in 2019 in Rio de Janeiro with the mission of bringing **SELF-ESTEEM**, **INCLUSION**, and **HAPPINESS** to Brazilians across the country. We believe that using cosmetics goes beyond an act of self-care: it is a way to **EXPRESS** yourself, **EMPOWER** yourself, and **LOVE** yourself. That's why we develop the best care and experiences in an **ETHICAL**, **SUSTAINABLE**, and **ACCESSIBLE** way—from formula to packaging. Our brands, aimed at retail, are: ***DaBelle*** and ***Eico***. Our team is spread across the country, and we currently have offices in Rio, SP, and Recife. We value our **PEOPLE** every day by fostering a work environment grounded in our **VALUES**. We believe everyone plays an extremely important role in our journey. We **RECOGNIZE** the effort and dedication of our team. We are a company, but we are made of **PEOPLE**.