Marketing Manager

Description

Job Summary: As a Marketing Manager, you will be responsible for leading communication strategies, strengthening the brand, and expanding the company's market presence. Key Highlights: 1. Lead communication and brand strengthening strategies 2. Manage advertising campaigns across multiple platforms 3. Lead the brand's digital presence **?** **Position: Marketing Manager** **?** **Work Location:** Duque de Caxias \- RJ **?** **Employment Type:** CLT (on-site) **?** **Level:** Senior **?** **Job Description:** As Marketing Manager at Flaviense, you will be responsible for **leading communication and brand strengthening strategies**, with a focus on expanding the company's presence in the timber, civil construction, and digital channels markets. **?** **Main Responsibilities:** * Plan, coordinate, and execute the annual marketing plan (online and offline). * Manage advertising campaigns (Google Ads, Meta, LinkedIn Ads, etc.). * Develop content for social media, corporate website, and promotional materials. * Analyze engagement metrics, ROI, campaign results, and propose continuous improvements. * Coordinate external vendors (advertising agencies, content producers). * Collaborate with sales and commercial teams to align marketing actions with business objectives. * Lead the brand's digital presence (SEO, content marketing, and social media). **?** **Requirements:** * Solid marketing experience (minimum 3–5 years), preferably in retail or B2B sectors. * Knowledge of digital marketing tools, metrics, and data analysis. * Strong expertise in social media strategies and paid campaigns. * Leadership and team management skills. * Analytical abilities and strategic thinking. **?** **Preferred Competencies:** * Experience with CRM, marketing automation, and advertising platforms. * Results-oriented mindset, creativity, and clear communication. ? **Benefits** Candidate aware of and aligned with the benefits package: * ?️ VR Card – R$ 18.00/day * ? SulAmérica Health Plan (60% company / 40% employee) * ? SulAmérica Dental Plan – 100% company-paid * ? SESC Agreement * ? Pharmacy Agreement * ? University Agreement (Estácio and Unisuam – up to 85% discount) ?️‍* ️ Gympass / TotalPass * ? Transportation Allowance or ? Fuel Allowance * ? Birthday Day Off * ? Discount Club