FARM | E-commerce Coordinator I Digital

Description

Job Summary: Coordinate daily e-commerce operations, executing the online commercial strategy with a focus on sales and revenue growth, while ensuring high-quality customer experience. Key Highlights: 1. Coordinate daily e-commerce operations (website and app) 2. Manage commercial calendar, campaigns, and website content 3. Collaborate with marketing, CRM, and technology teams At Azzas 2154 Fashion \& Lifestyle, we are driven by people. They inspire ideas, build brands, and make fashion happen every day. Here, every person has a voice, space, and responsibility in shaping what we do. This is how, day after day, we become the largest Fashion Group in Latin America. **Responsibilities and Duties** * Coordinate daily e\-commerce operations (website and app), ensuring proper execution and performance; * Execute the online commercial strategy, focusing on sales and revenue growth; * Manage the commercial calendar, campaigns, storefronts, and website content; * Ensure product listing quality, including images, descriptions, and visual experience; * Monitor performance metrics such as sales, conversion rate, traffic, and average order value; * Identify opportunities to optimize sales and improve the customer journey; * Collaborate with marketing, CRM, and technology teams to execute campaigns; * Support planning and budget control for the department; * Develop and implement data-driven action plans, prioritizing opportunities such as churn reduction and upsell/cross-sell; * Produce reports that generate insights and possibilities for increased sales. **Requirements and Qualifications** * Prior experience in e\-commerce, with emphasis on operations and sales; * Organized profile, detail-oriented, and capable of effective prioritization; * Strong analytical skills and results-oriented mindset; * Excellent communication skills and ability to collaborate across departments; * Proactive, agile profile with strong ownership mentality; * Experience with the **VTEX** platform; * Background in retail, fashion, or brands with strong brand appeal; * Basic knowledge of UX/UI and best practices for conversion. **Additional Information** #### **OUR BENEFITS** At Azzas 2154 Fashion \& Lifestyle, we believe caring for people is essential to building the largest Fashion Group in Latin America. That’s why we offer a comprehensive set of benefits designed to support well-being, development, and everyday life for those who are part of our story. #### **Health and Well-being** * Health insurance * Dental insurance * Life insurance * Physical wellness programs, such as Wellhub or TotalPass * Mental health support initiatives #### **Daily Life and Quality of Life** * Flexible benefits via Flash card * Transportation allowance * Partnership with SESC * Benefits club with partner companies * Birthday day off * Extended maternity leave * Extended paternity leave * Discounts on group brands #### **Development and Growth** * Training and development programs * Corporate learning paths * Recognition and engagement initiatives #### **Recognition** * Profit-sharing, per current policy * **Benefits may vary depending on position, location, and internal company policies.** #### **Dream big to achieve greatness — with good, kind people.** The **Azzas 2154 Fashion \& Lifestyle** was born from the merger of two Brazilian fashion giants: **Grupo SOMA and Arezzo\&Co**. Grupo SOMA was responsible for developing and consolidating brands that strengthened Brazilian fashion and culture, including Animale, FARM Rio, Fábula, Maria Filó, NV, CRIS BARROS, Carol Bassi, Foxton, and OFF PREMIUM. Arezzo\&Co was the platform for highly desirable brands such as Reserva, Reserva Mini, Oficina, Reserva Go, and INK. With the merger of Grupo SOMA and Arezzo\&Co and the subsequent creation of the holding company Azzas 2154, the **Azzas 2154 Fashion \& Lifestyle** became the business unit responsible for the **women's and men's apparel brands on the platform**. Thus, our purpose emerged: **to propel Brazilian fashion’s creative power to the world.** Today, we bring together brands that shape and carry Brazilian fashion across Brazil and the globe: **Animale, Carol Bassi, CRIS BARROS, FARM Etc, FARM Rio, Fábula, Foxton, INK, Maria Filó, NV, Oficina, OFF PREMIUM, Reserva, Reserva Go, and Reserva Mini.** More than strong, well-known brands, **we are made of people**. Here, good, kind people dream big and achieve greatness! We transform ideas into projects, build culture, and make fashion happen every day. We believe in an environment where everyone participates, proposes, exchanges ideas, and grows together. This is how we continue expanding possibilities and building **the largest fashion group in Latin America**. **Dream big to achieve greatness — with good, kind people.** Come explore our job openings!