Marketing Analyst

Description

Main responsibilities: * Plan and execute internal and external communication activities; * Develop and monitor marketing plans for products and services; * Create, coordinate, and monitor promotional campaigns; * Ensure brand visual identity consistency; * Develop institutional and promotional materials; * Conduct market research and competitive analysis; * Organize and participate in trade fairs, events, and corporate initiatives; * Propose improvements and strategies focused on positioning and sales. Requirements: * Bachelor's degree in Marketing or related fields; * Experience with marketing routines. **Desirable knowledge:** * Digital marketing (Google Ads, Meta Ads, SEO, social media); * Tools: Google Analytics, RD Station, Canva, Photoshop, and Excel; * Content production and visual identity; * Market research and competitive analysis.