Description
Job Summary:
A communications professional to handle press relations, event management, and strategic relationship building within the automotive segment.
Key Highlights:
1. Active engagement with journalists and media outlets.
2. Planning and execution of events and institutional initiatives in the automotive sector.
3. Strategic management of product awards and brand visibility.
Description:
What we seek in you:
* Bachelor's degree in Public Relations, Communications, Journalism, or related fields.
* Experience in data, news, and information monitoring.
* Advanced English proficiency.
* Willingness to travel: Yes.
Your day-to-day responsibilities involve multidisciplinary activities and challenges such as:
* Press relations, active engagement with journalists and media outlets, providing strategic information and reinforcing the brand image.
* Planning, execution, and implementation of events, including vehicle launches, press conferences, trade fairs, and institutional initiatives targeting the automotive segment.
* Strategic management of product awards, monitoring and guiding initiatives to position Honda vehicles in relevant industry awards.
* Fleet management with a strategic focus, utilizing the fleet to enhance brand presence in media and visibility initiatives.
* Analysis of KPIs, monitoring and evaluation of visibility and sentiment metrics, ensuring achievement of established goals.
* Preparation of materials, reports, and PDCA cycles.
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