Description
Job Summary:
The Marketing Analyst will strengthen the group's digital presence, support commercial initiatives, and contribute to institutional communication by creating content and monitoring metrics.
Key Highlights:
1. Strengthen the group's digital presence
2. Create and publish social media content
3. Support paid traffic campaigns and monitor metrics
**Marketing Analyst – Feira de Santana/BA**
The group is seeking a Marketing Analyst to strengthen its digital presence, support commercial initiatives, and contribute to the institutional communication of its dealerships.
**Location**: Feira de Santana
**Responsibilities:**
* Create and publish social media content
* Produce texts, graphics, and visual materials aligned with the brand
* Support institutional/promotional photos and videos
* Monitor digital metrics and assist in growth strategies
* Support paid traffic campaigns (Meta Ads, Google Ads)
* Track lead and conversion funnels
* Update website/blog and collaborate on SEO
* Create sales, consortium, and after-sales materials
* Support events, activations, and relationship-building activities
* Ensure visual standardization and coordinate with vendors
* Prepare reports and propose continuous improvements
**Requirements:**
* Up to 1 year of experience in the field
* Completed or ongoing undergraduate degree in Marketing, Advertising, or Communications
* Proficiency in Microsoft Office Suite
* Knowledge of digital strategy and metrics
* Design tools (Photoshop/Canva – preferred)
* Organizational skills, creativity, and strong communication ability
* Willingness to travel
**Benefits:**
* Transportation Allowance
* Food Basket
* Health Insurance
Minimum Education: Bachelor's Degree
* TA
* Food basket
* Health insurance