Digital Performance Analyst

Description

Job Summary: Digital Performance Analyst focused on website optimization, translating complex data into strategic recommendations and executing personalization campaigns. Key Highlights: 1. Strategic involvement at the intersection of data, strategy, and technology. 2. Collaboration with cross-functional teams to design and execute A/B tests. 3. Opportunity to transform data into tangible growth. **RESPONSIBILITIES AND ATTRIBUTIONS** ----------------------------------- We're looking for a strategic thinker to join our team as a Digital Performance Analyst, focusing on driving continuous improvement for our global automotive brands. This role is at the intersection of data, strategy, and technology, where you will be responsible for translating complex user behavior data into strategic recommendations for site optimization. You'll partner with cross\-functional teams to design and execute impactful A/B tests and personalization campaigns, directly influencing key business metrics. If you have a passion for transforming data into tangible growth and enjoy working in a collaborative, innovative environment, this is your chance to make a significant impact.**REQUIREMENTS AND QUALIFICATIONS** ------------------------------ * Experience with BI tools, Web Analytics, and CRO. * Bachelor's degree; * Intermediate to advanced English proficiency; * Front-end programming knowledge (HTML, JavaScript, CSS) is desirable; * Software and tools knowledge: Adobe Target, Adobe Analytics, PowerPoint, Excel, Google Analytics, A/B testing tools (Google Optimize, Optimizely); **ADDITIONAL INFORMATION** -------------------------- * Hybrid work model: 2–3 days per week onsite * Location: Client site in São Caetano Benefits:* Meal/Voucher allowance: fixed monthly value of R$1\.012,00 without payroll deduction * Health insurance (100% covered by the company) * Life insurance up to 12 monthly salaries * Birthday day off * Professional and academic development platform plus external partnerships for growth * SESC membership * Totalpass