




We are supporting **Dr. Hair**, a rapidly expanding national network in the hair aesthetics and health segment, seeking a creative, organized, and strategic **Social Media** professional to strengthen its digital presence and support the growth of its units across Brazil. This professional will be responsible for creating, managing, and analyzing organic social media content, ensuring visual consistency, alignment with brand positioning, and performance focus. **Responsibilities** Create organic content for **Instagram, TikTok, Facebook, and other channels**, including posts, carousels, Stories, short video scripts, and captions; Develop graphic assets for social media and internal brand requests; Manage daily and weekly creative production workflows for multiple network units; Analyze performance metrics and reports (Meta Insights and TikTok Analytics), extract insights, and propose continuous improvements; Prepare and deliver **periodic reports to the CMO**, featuring data-driven strategic insights; Ensure visual consistency, aesthetic quality, and alignment with Dr. Hair’s brand identity across all materials; Collaborate effectively, maintaining clear communication and constant alignment with leadership and brand positioning. **Requirements** Prior experience in **social media content creation and management**; Proficiency in graphic design tools such as **CorelDRAW** or the **Adobe Suite (Illustrator and Photoshop)**; Strong writing skills for producing on-brand texts, captions, and copy; Ability to read and interpret metrics (Meta and TikTok); Organization, agility, and discipline to handle multiple simultaneous tasks; Attention to detail, ensuring linguistic standardization and visual identity consistency; Ability to work **remotely**, with autonomy, accountability, and self-management. **Preferred Qualifications** Basic knowledge of **paid traffic (Meta Ads)**; Experience in the **aesthetics, beauty, or health** sector; Familiarity with **TikTok trends**, including humor, aesthetics, educational content, and native formats; Integrated understanding of the **marketing funnel** (top, middle, and bottom); Fundamental knowledge of **branding**; Experience producing content for nationally scaling brands, chains, or franchises. **Behavioral Profile** Creativity and refined aesthetic sense; Strategic vision and analytical mindset toward metrics and results; Strong written communication skills; Organization, deadline discipline, and prioritization ability; Openness to feedback and continuous interest in staying updated on social media trends. If you’re creative, strategic, and passionate about transforming data and ideas into impactful content, we want to see your work. Submit your resume and an **updated portfolio**, and grow alongside Dr. Hair during its national expansion! Minimum Education: Bachelor’s Degree


