Description
Job Summary:
Responsible for planning, operating, and optimizing live streams on social commerce platforms, creating content and coordinating teams to ensure high performance and conversion.
Key Highlights:
1. Experience with live streaming and social commerce
2. Focus on scriptwriting and video content creation
3. Coordination of scheduling and integration with commercial teams
**Responsibilities**
* Plan, operate, and optimize live streams on Shopee, TikTok Shop, and YouTube.
* Create scripts, "scenes", segments, product demonstrations, and product storytelling.
* Operate cameras, lighting, editing, set design, and live dynamics when necessary.
* Create or direct live-related content (clips, teasers, reviews, highlights).
* Engage and integrate creators as social proof during broadcasts.
* Coordinate calendars for themes, categories, promotions, and strategic products with the commercial teams responsible for each platform.
* Ensure post-live analysis with retention, conversion, and GMV metrics alongside the data analytics team.
**Deliverables:**
* Scripts
* Regularly executed live streams
* Library of conversion-focused clips \+ videos.
* Reports containing retention, viewership, and GMV data.
* Specific KPIs
* Frequency and quality of live streams.
* GMV generated from live streams.
* Engagement during broadcasts.
* Audience retention.
* Reach and virality of clips.
* Recurring audience.
**Requirements:**
* Experience in video production and scriptwriting.
* Organized, dynamic profile with a conversion-oriented mindset.
* Strong communication skills and comfort working with cameras and teams.
* Knowledge of social commerce and marketplace platforms.
**Benefits:**
* Unimed health insurance
* Dental insurance
* Araujo Pharmacy discount program
* On-site cafeteria
* Commuter bus or transportation allowance
Employment Type: Full-time CLT
Salary: R$4\.000,00 \- R$5\.000,00 per month
Benefits:
* Medical assistance
* Dental assistance
* Education allowance
* Commercial partnerships and discounts
* Life insurance
* Transportation allowance
Work Location: On-site