Description
Job Summary:
A Social Media professional to create, plan, and execute content—focused on consistency, quality, and results—for the agency’s clients.
Key Highlights:
1. Content creation, planning, and execution for social media
2. Focus on strategy, production, editing, and profile management
3. Content optimization based on metrics and results
**Company Description**
We are a digital marketing agency passionate about results. With a dedicated team of specialists, we transform challenges into opportunities by crafting customized strategies that drive your brand’s growth and visibility. Our focus is your sales, revenue, and long-term success.
**Job Description**
Luraz Digital is hiring a Social Media professional to create, plan, and execute content for the agency’s clients. This is a remote position, with occasional in-person recording sessions directly at client locations (with expense reimbursement).
Employment Type and Compensation: CLT or PJ (to be negotiated)
Salary: R$ 1.800
**Social Media Routine and Execution**
You will manage the client’s social media end-to-end, focusing on consistency, quality, and results:
1) Planning and Strategy
Understand each client’s positioning and target audience
Define editorial lines (e.g., authority content, sales content, behind-the-scenes, social proof)
Organize weekly/monthly editorial calendars
2) Content Production
Script content (primarily Reels and Stories)
Direct filming: angles, scenes, dialogue, takes, and recording dynamics
“Translate” what the client does into simple, clear, and persuasive content
3) Editing and Design
Edit short videos (Reels/TikTok/Shorts) with cuts, captions, and rhythm
Create graphics and carousels aligned with the client’s visual identity (using Canva or similar tools)
Adapt formats for feed, Stories, and Highlights
4) Publishing and Profile Management
Schedule/post content
Organize Highlights, bio, feed identity, and visual consistency
Respond to comments/DMs as agreed (when applicable)
5) Reporting and Optimization
Track metrics (reach, retention, saves, clicks, leads)
Identify top-performing content and adjust the plan accordingly
Suggest improvements and new ideas based on results
**Ideal Candidate Profile**
Strong writing skills and creativity to turn ideas into compelling content
Organization and accountability regarding deadlines
Familiarity with Instagram (Reels, Stories, trends, hooks, CTAs)
Experience with Canva and basic video editing (CapCut/Adobe/your preferred tool)
Ease in interacting with clients and recording in person when required
Industry
* Marketing
Compensation: R$1.800,00 – R$2.100,00 per month
Benefits:
* Company-provided mobile phone
* Remote work
Work Location: Hybrid remote for Belo Horizonte, MG