Business Development Analyst

Description

**About Bitkernel** =================== **Bitkernel Technology Inc.** is redefining how the world experiences digital video. With a proven track record of innovation, we’re on a mission to revolutionize streaming technology and build complete content ecosystems. Headquartered in **Austin, Texas**, with a growing office in **Vancouver, B.C.**, we’re building our future in North America. Powered by our groundbreaking platform, **Goose**, we’re creating a next\-generation **self\-serve SaaS solution** that enables **content creators, broadcasters, and media companies** to launch and scale OTT streaming services across **Android, iOS, Web, and SmartTV** platforms. **Why Join Bitkernel?** ----------------------- At Bitkernel, you’ll experience the **energy of a startup** with the **stability of an established product**—and the opportunity to make a **global impact**. You’ll help shape major technical innovations, collaborate with visionary leaders, and solve complex, global\-scale challenges backed by long\-term R\&D investment. We thrive on **empathy, innovation, and continuous learning**. Our team is made up of **curious, strategic thinkers** who combine deep technical expertise with emotional intelligence and a collaborative spirit across cultures and disciplines. Join us to **build, innovate, and grow** as we redefine how the world experiences digital video. **Bitkernel DNA (is it in you?)** --------------------------------- **Startup Hustle:** You thrive in fast\-paced, ambiguous environments with a hands\-on, problem\-solving attitude. **Boundary\-Breaking Vision:** You challenge conventions to pioneer innovative, world\-class user interfaces. **AI\-Enhanced Innovation:** You harness AI to supercharge development workflows and push the boundaries of what’s possible. **Responsibilities** * **Lead Qualification \& Categorization:** Act as the first point of contact for leads to verify prospecting quality and ensure they meet the Ideal Customer Profile (ICP). * **Support Go\-To\-Market Execution:** Assist in the implementation of GTM plans by aligning sales efforts with growth strategies (Acquisition \& Activation). * **Pipeline Management:** Manage and optimize the sales funnel within **HubSpot**, ensuring lead data integrity and proper categorization. * **Data\-Driven Prospecting:** Use data analysis to identify patterns in high\-quality leads and improve targeting efficiency, generating Sales Qualified Leads * **Funnel Optimization:** Monitor the flow from "Initial Contact Qualified Lead Opportunity" to identify bottlenecks and suggest improvements. * **Collaborative Growth:** Work closely with the Marketing team to provide feedback on lead quality coming from performance campaigns (Meta, Google Ads). * **CRM Automation:** Set up and maintain basic automations and follow\-up sequences in HubSpot to increase lead engagement. **Requirements (Mandatory)** * **Education:** Bachelor’s degree in Marketing or related fields (preferably from **ESPM**). * **Languages:** **Bilingual proficiency in English and Portuguese** (essential for regional lead interaction). * **Technical Skills:** \* Solid experience in **Data Analysis**. * + Advanced command of **HubSpot** (CRM). + Proficiency in data extraction and reporting. * **Experience:** Previous experience in Marketing or Business Development roles with a focus on lead vetting or sales support. * **Availability:** Willingness to **travel approximately every 2 months**. **Nice to Have** * Experience with subscription models (SaaS) or mobile app ecosystems. * Knowledge of growth metrics applied to sales (Conversion rates, Lead\-to\-Opportunity ratio). * Experience in the streaming, media, or tech industry. **Soft Skills** * **Communication \& Empathy:** Ability to engage with leads effectively to categorize their needs. * **Analytical Thinking:** To interpret data and improve prospecting criteria. * **Autonomy \& Prioritization:** Capacity to manage a high volume of leads independently. * **Results\-oriented:** Focused on increasing the conversion rate of qualified leads. **Perks \& Benefits:** ---------------------- * **Career Development Opportunities**: Access to learning resources, mentorship, and professional growth. * **Collaborative Team Environment**: Engage in team\-building activities and thrive in a creative, supportive workplace. * **Great Work Environment:** Work from our modern office, with flexibility to work from home on Fridays. * **Comprehensive Benefits**: Extensive health \& benefits plan, LTD \& Life Insurance. * **Global Opportunities**: Join a company with international reach and potential for future travel and team\-building abroad. * **Pay Equity:** We base pay on your experience, location, and internal equity to make sure everyone is compensated fairly and consistently. \#LI\-CQ1 **The pay range for this role is:** 6,000 \- 8,000 BRL per month(São Paulo, Brazil) 6,000 \- 8,000 BRL per month(Pinheiros, Sao Paolo, Brazil)