Handle initial client leads for the law firm, performing qualification, analysis, and triage of incoming requests—with a focus on assessing legal feasibility and routing qualified prospects to commercial attorneys—ensuring information organization, service quality, and support for the conversion process. **Key Responsibilities:** * Proactively and responsively engage leads via phone, WhatsApp, email, and other digital channels; * Qualify leads by understanding the client’s request and conducting preliminary legal analysis; * Triage inquiries to identify the appropriate legal practice area for each case; * Accurately, completely, and concisely record and organize lead information in internal systems; * Route qualified leads to commercial attorneys, ensuring all necessary information is readily available; * Support attorneys during pre-sales engagement to enhance sales process efficiency; * Monitor lead status, follow up as needed, and assist in establishing initial client relationships; * Uphold service quality, professional ethics, and alignment with the firm’s core values. **Expected Outcomes:** * Deliver an empathetic, ethical, and brand-aligned initial client experience; * Ensure accurate lead qualification and routing, enhancing commercial precision; * Provide organized, clear, and reliable information to support attorneys’ work; * Contribute to higher opportunity conversion rates and improved commercial funnel efficiency; * Maintain up-to-date and well-organized records to support data-driven commercial decision-making. **Tools and Systems Used:** * CRM system (commercial and legal); * WhatsApp Web; * Teams; * Corporate email; * Microsoft Office Suite; * Shared network drive. **Technical Competencies:** Bachelor’s degree in Law (completed or in progress); Basic legal knowledge to analyze and understand client requests; Experience in customer service, consultative sales, or commercial roles (preferably within a law firm); Familiarity with CRM tools and customer service systems; Proficiency in Microsoft Office Suite. **Behavioral Competencies:** Strong verbal and written communication skills; Active listening and empathy in client interactions; Organizational ability and attention to detail; Proactivity and strong sense of responsibility; Integrity, discretion, and professional demeanor; Ability to work with goals and performance metrics.