Senior E-Commerce Analyst

Description

Job Summary: Manage and operate the e-commerce platform, analyze performance data, and implement improvements to optimize user experience and growth. Key Highlights: 1. Opportunity to manage and optimize a leading e-commerce platform 2. Focus on data analysis and implementation of growth strategies 3. Strategic involvement in UX, CRO, and continuous improvement of the customer journey **Job Description:** ---------------------- Since 1979, Recco has been a symbol of care and affection. A story that began with a passion for creating pieces that elevate the wearing experience. Today, over 40 years later, Recco has become one of the most important brands in the Brazilian lingerie segment, competing at a high level with major national and international names. The family has grown and now includes a team of more than 500 highly skilled and continuously developing employees. Recco loves caring for people, and its way of doing so is by dressing our bodies and souls with special pieces, made with great love, by caring hands. Visit our website: www.recco.com.br Follow us on social media: Instagram: reccooficial \| YouTube: reccooficial \| Facebook: Recco JOB RESPONSIBILITIES Manage and operate the e\-commerce platform, including product listing and maintenance, creation and monitoring of promotions, continuous performance monitoring, and ensuring correct execution of operational routines. Analyze e\-commerce performance data and metrics (traffic, conversion, revenue, user behavior, and internal searches), identifying optimization and growth opportunities. Generate strategic insights and actionable recommendations for various site areas, focusing on increasing conversion, usability, and user experience. Support and lead continuous improvement initiatives, focusing on UX, CRO, site performance, and shopping journey efficiency. Conduct market research, benchmarking, and competitive analysis to identify trends, improvement opportunities, and new digital channel initiatives. **Mandatory Requirements:** ------------------------------ Completed undergraduate degree in Business Administration, Marketing, or related fields; Previous experience in e\-commerce operations and management, and e\-commerce platforms; Intermediate Excel proficiency; Knowledge of paid media, with focus on Google Ads, Meta Ads, and GA4\. **Desirable Requirements:** -------------------------- Experience with the VTEX platform. Knowledge of marketplace management and integration. **Employment Type:** -------------------------- CLT **PwD (Persons with Disabilities):** -------- INDIFFERENT **Benefits:** --------------- Health Insurance (Unimed or Santa Casa Saúde) \- Co-payment; Dental Insurance (Odontoprev) \- Co-payment; Totalpass partnership; Vidalink partnership; Pharmacy benefit; University tuition assistance; Birthday Day Off; Transportation Allowance (6% of salary); Meal Voucher (VR card worth R$ 240.00\); On-site cafeteria (breakfast and lunch); Group life insurance; Discounts on Recco products. **Work Location:** ---------------------- F001 \- HEAD OFFICE \- MARINGA/PR **Working Hours:** ------------------------ Business hours \- Monday to Friday, from 08:00 to 17:45, with a 1-hour break.