Description
Job Summary:
As a Senior Copywriter, you will be responsible for creating and reviewing written content, developing scripts and presentations, and ensuring the quality of internally produced materials.
Key Highlights:
1. Campaign concept creation and storytelling
2. Script development for videos and spots
3. Creation of rich materials for lead generation and authority
**Description and Responsibilities:**
**Schedule:** Monday to Friday \- 8:30 AM to 6:18 PM
**Level:** Professional
**Employment Type:** Full-time — CLT
The Senior Copywriter will be responsible for creating and reviewing written content, as well as developing scripts and presentations, and monitoring and ensuring the quality of internally produced materials.
* Campaign concept creation (Creative idea);
* Creative research;
* Narrative proposal;
* Storytelling for campaign structuring;
* Video and spot scripting; Content writing;
* Project naming;
* Text proofreading;
* Creation of rich materials to generate leads, gain followers, build authority, and achieve other key metrics (e.g., ebooks, whitepapers, infographics, guides, etc);
* Planning, conceptualizing, and managing content jointly with Social Media;
* Creating content for online and offline media ads, email marketing, websites, social media, and blogs in collaboration with Social Media;
* Contributing ideas and suggestions during brainstorming sessions;
* Ensuring all projects align with the brand’s style and tone of voice;
* Ability to consistently generate original ideas and concepts.
**Requirements:**
* Bachelor’s degree in Journalism, Marketing, Communication and Multimedia, Advertising and Public Relations, or any communication- and marketing-focused undergraduate program.
* Proficiency in Microsoft Office Suite;
* Understanding of and solid familiarity with design principles;
* Knowledge of branding strategy and brand platform.
**Benefits:**
Medical assistance, Dental assistance, Internal benefits, Meal allowance