Description
Job Summary:
A professional to lead strategic planning, manage the marketing budget, and coordinate campaigns, events, and in-store activations, integrating digital channels and supporting franchisees.
Key Highlights:
1. Lead strategic planning and commercial calendar for the network
2. Coordinate campaigns and promotional activities with a focus on ROI
3. Monitor KPIs and make data-driven decisions
The company is seeking a Marketing Coordinator in Niterói.
**Responsibilities:**
Lead strategic planning and the network's commercial calendar, managing the marketing budget with a focus on ROI. Plan and execute campaigns targeting increased turnover, margin, and sell\-out, coordinating promotional activities, seasonal campaigns, events, and in-store activations. Integrate campaigns with digital channels (WhatsApp, iFood, and marketplaces), support franchisees with strategies and materials, and structure initiatives leveraging data and technology. Monitor KPIs, make data-driven decisions, and lead and organize the marketing team.
Previous experience as Marketing Manager, Communications Supervisor, Sales Coordinator, or Branding Specialist may indicate alignment with some of the responsibilities of this role.
Bachelor's degree required. Relevant experience necessary.
**Compensation and Benefits:**
* Salary: R$ 7,500.00
* Profit Sharing
* Meal Voucher
* Transportation Voucher
* Health Insurance
* Dental Insurance
**Additional Information:**
* Employment Type: Hybrid \- Hybrid work model.
* Candidates from São Gonçalo, Rio de Janeiro, or Duque de Caxias are also eligible for this position.
* Duration: Full-time
* Working Hours: Monday to Friday, from 09:00 to 18:00\.