Media Analyst

Description

We are hiring a Media Analyst to join our team!! If you are passionate about sports, interested in entering the industry, and believe you match the profile we are seeking, come work with us! **Responsibilities and Duties** * Manage and monitor paid media campaigns for active clients/projects * Develop and implement integrated communication strategies (CRM, media, and social networks) * Analyze performance and user behavior data via Google Analytics * Generate insights for continuous campaign optimization and improved results * Execute marketing campaigns focused on customer acquisition and retention * Produce and review strategic content (copy) aligned with growth objectives * Draft and validate briefs in collaboration with creative and design teams * Ensure consistency in communication, visual identity, and campaign positioning * Collaborate closely with planning and performance teams to maximize results **Requirements and Qualifications** * Experience managing and optimizing paid media campaigns (Meta Ads, Google Ads) * Knowledge of integrated communication strategies (paid media, CRM, and social networks) * Proficiency in data analysis and tools such as Google Analytics * Strong analytical ability to generate insights and make performance-driven decisions * Copywriting skills tailored to acquisition and retention marketing * Experience building and aligning briefs with multidisciplinary teams * Strategic understanding of growth, marketing funnels, and customer journey * Knowledge of digital marketing applied to acquisition, engagement, and loyalty **Additional Information** PJ Contract Hybrid (one day per week onsite) Health and Dental Insurance Performance Evaluation Policy Bonus Policy (when applicable) FENG is a company specialized in **Fan Engagement**, data, technology, and monetization of fan bases. We connect clubs, leagues, brands, and fans, developing solutions that help sports properties build relationships, increase engagement, and transform fan passion into business value. In an emotion-driven market, we combine **strategy, technology, and execution** to make this relationship smarter, measurable, and continuous. Our work integrates areas including fan-club technology, CRM, Data Lake, Business Intelligence, communication, paid media, social media management, customer service, and digital activations—delivering comprehensive coverage across the fan journey. Recognized as one of the leading references for fan-club programs in Brazil, FENG operates behind initiatives connecting millions of fans with clubs and sports properties. We are part of the SISU Ventures ecosystem and unite deep sports-market expertise, proprietary technology, and operational intelligence to strengthen the relationship between organizations and their fan communities. FENG works to **transform fan bases into strategic assets**, creating more efficient pathways for engagement, relationship-building, and value generation.