Company Overview: If technology, for you, exists to improve life's journey, it does so for our team as well: Your Journey, Our Path. We believe in technology that connects talented people with what they do best and embraces diversity to create and share even the paths we (still!) don’t yet know. We work to generate value—not only for our users but, above all, for the communities we serve and society as a whole—making people’s lives better through services that simplify everyday life—whether via mobility and delivery services (99) or digital payments (99Pay). To simplify the lives of millions of people every day, since 2018 we have been part of DiDi Global Inc., the world’s largest ride-hailing and transportation technology platform. We are pioneers in developing innovative solutions born in Brazil that scale globally to drive positive impact across more than 12 countries where DiDi operates. These innovations span sustainability, safety, artificial intelligence, financial markets, and much more. Whether building projects from scratch or enhancing our existing solutions, we embrace challenges that give us butterflies in our stomach—and that’s why we operate at a fast pace, grounded in respect, collaboration, and good humor. On this journey, we also grow stronger through diverse experiences and perspectives, learning together, failing fast, learning, adjusting our path, and creating solutions that deliver even better outcomes. #LI-Hybrid Team Overview: We’re looking for a motivated, analytical person with strong communication skills, excellent interpersonal relationships, and a passion for working with data! To succeed in this role, you’ll need knowledge of data environments, SQL, storytelling, the ability to understand and deconstruct problems, and to propose solutions and suggest paths to improve user experience. This position will be responsible for analyzing metrics and variables related to user experience on the platform. On the team, you’ll have close interaction with Product teams both in Brazil and China—but you’ll also collaborate with other local teams such as Marketing, Operations, BI, etc. Role Responsibilities: * Designing tests to validate hypotheses; * Developing campaign strategies aimed at maximizing user conversion with high efficiency; * Analyzing data from a problem-solving perspective, delivering actionable insights; * Supporting the team in developing and maintaining OKRs and KPIs; * Proactively identifying and suggesting new opportunities, and challenging the status quo; * Positively impacting user experience and quality; * Proposing solutions to the team to enhance users’ platform experience; Role Qualifications: * Experience in Business Analysis; * Bachelor’s degree with emphasis in related fields (Engineering, Statistics, Economics, etc.); * Hard Skills: programming, SQL, data-driven analytical skills, problem solving, narrative; * Experience in the 'Tech' industry is a plus; * Advanced English proficiency. EEO Statement: * We Deliver Value to Users — We exist to do our best for our users and innovate to stay ahead. We seek balance among experience, efficiency, and growth—with safety always our top priority. * We Are Data-Driven — We believe in data-informed decision-making. Through numbers, we navigate our business strategically. * We Are Owners and Results-Focused — We go beyond personal interests to focus on what’s best for DiDi. We always deliver on our commitments and pursue excellence in execution, setting a high bar and giving our absolute best in everything we do. * We Always Build Together — Together, we are stronger. We keep an open mind and row forward with respect, empathy, and trust in one another. We listen to everyone’s voice before making decisions—and once we decide, we deliver collectively, even if we disagree. * We Are Integrous — Integrity is our foundation—the line we never cross. We communicate honestly and transparently, and listen to all voices to always do what’s right. * We Develop One Another — Our growth comes from the constant adventure of stepping outside our comfort zones. We embrace challenges, surpass ourselves, and strive for excellence in everything we do. From day one, we grow and help those around us grow too, raising our collective bar. * We Work with Passion & Fun — We are utterly passionate about what we do. We maintain a light, optimistic spirit, energizing our environment with positivity. We are resilient, unafraid of challenges, and always celebrate our successes. * We Live Diversity — For us, the heart of diversity lies in inclusion, equality, and respect. We believe diversity fosters a more creative and energetic environment—so we celebrate differences, and here, everyone can truly be themselves. **Diversity and Inclusion** Diversity is not a future vision or a wish for something we hope to achieve someday—it is a non-negotiable value of who we are today. We live inclusion, plurality, and respect—and to support this, we rely on governance by the Diversity Committee, which works alongside HR, our leadership, and identity-based groups—99Adapta, 99Afro, 99Cores, 99Mulheres, and 99Famílias. This is our written journey—one that still has much ground to cover. I acknowledge that, before submitting this application, I have read and accepted the Candidate Privacy Notice, available at https://careers.didiglobal.com/terms